Search

NativeAdVantage 10-Q2BA:

(10 Questions 2B Answered)

What do you do best?
What makes you the best?
Biggest success?
What are your aspirations?
Most challenging moment?
Favorite Motto?
Favorite People?
Favorite Places?
Favorite Products?
Current Passions?


Featured NativeAdVantage:

Andy Weir: Author of "The Martian"

John Philipson: VP, Six Senses Resorts

Tom Sito: Chair of Animation, USC Film School

Elizabeth Wynn: Broker, Sotheby's RE

Leonard Greenhalgh: Professor, Tuck-Darmouth)

Ryan Blair: NY Times Best Selling Author/Entrepreneur

 

Featured NativeAdVice:

Shai Reshef: Founder of University of the People

Paul D'Arcy: SVP of Indeed

Susan Hatje: GM of Mandarin Oriental, NY

Dan Laufer: Co-Founder of RentLingo

Hilary Laney: President of Tri-Digital

Greg Marsh: Co-Founder of onefinestay

Omar Qari: Co-Founder of Abacus

Gabriell Weinberg: Founder of DuckDuckGo

Stacy Rauen: E-I-C of Hospitality Design Mag

Jon Gray: CRO of HomeAway

Joe Speiser: Co-Founder of LittleThings.com

Ben McKean: Co-Founder of HungryRoot

John Boiler: Founder/CEO of 72andSunny

Wayne Pacelle: CEO of The Humane Society of the US

Tom Guay: GM at The Sagamore Resort

Dr. Alejandro Junger: Founder of The Clean Program

Rob Flaherty: CEO of Ketchum

Neil Thanedar: Founder/CEO of LabDoor

Andy Grinsfelder: VP of Sales/Marketing, Delaware North Resorts

Laura Frerer-Schmidt: VP/Publisher of Women's Health

Avi Steinlauf: CEO of Edmunds.com

Kathy Bloomgarden: CEO of Ruder Finn

Gabriel Flateman: Co-Founder/CTO of Casper

Mark Bartels: CEO of StumbleUpon

Bill Hagelstein: President/CEO of RPA

Adam Singolda: Founder/CEO of Taboola

Jonathan Plutzik: Proprietor of The Betsy-South Beach

Jessica Scorpio: Founder/VP of Marketing at GetAround

Ralph McRae: CEO of Leading Brands

Warren Berger: Bestselling Author

Liz Kaplow: Founder/CEO of Kaplow Communications

Dave Girouard: Founder/CEO of UpStart

Dave Asprey: Founder of BullectProof Executive

Douglas C. Smith: President of EDSA

Val Difebo: CEO of Deutsch NY

Guido Polito: CEO of Baglioni Hotels

Doyle Graham, Jr.: CEO of Valencia Group

Oscar Farinetti: Founder of Eataly

Angelo Sotira: CEO of DeviantART

Ali Khwaja: CFO of Safecharge

Zach Erdem: Proprietor of 75 Main

Jim Beley: GM of The Umstead Hotel

Alexis Gelburd-Kimler: Proprietor of West Bridge

Elie Georges: Proprietor of Hotel San Regis

Kalen Caughey: Founder o VOKE Tab

Michael Friedenberg: CEO of IDG

Donna Karan: Founder of DKNY

Edward Nardoza: Editor-in-Chief of WWD

Scott Dadich: Editor-in-Chief of Wired

Rhona Murphy: Former CEO of The Daily Beast

David J. Pecker: CEO of American Media

Lilian Roten: VP of Swissotel Hotels

Kenny Dichter: Founder/CEO of Wheels Up

Joshua Tetrick: Founder/CEO of Hampton Creek

Paul James: Global Brand Leader of The Luxury Collection

Dr. James Wagner: President of Emory University

Amy Thompson: President of ATM Artists & Management

Neil Gillis: President of Round Hill Music

Brett Matteson: President of Columbia Hospitality

Jonathan Reckford: CEO of Habitat For Humanity

Phil Harrison: President/CEO of Perkins+Will

Chef Bill Telepan

Tony Horton: Founder of P90X

Beth Weissenberger: Co-Founder of The Handel Group

Michael Fertik: Founder/CEO of Reputation.com

Dana Cowin: Editor-in-Chief of Food & Wine

Bob Proctor: Chairman of Proctor/Gallagher Institute

Dennis Turcinovic: Owner of Delmonicos

Vittorio Assaf: Co-Founder of Serafina Restaurant Group

Shafqat Islam: Co-Founder of Newscred

Matt Williams: CEO of The Martin Agency

Bruce Rogers: Executive Chef at Hale & Hearty

Caleb Merkl: Co-Founder of Maple

Candy Argondizza: VP of Culinary at ICC

Neil Sazant: President of The Sagamore

Matt Straz: Founder/CEO of Namely

Terry Couglin: Managing Partner of Marta/Maialino

Andrei Cherny: Co-Founder/CEO of Aspiration

Ronen Nissenbaum: Managing Director of Waldorf Astoria NY

Patrick Godfrey: President of Godfrey Q

Sarah Berman: Founder/President of The Berman Group

Michael Schwartz: Owner of Genuine Hospitality Group

Stephan Aarstol: Founder/CEO of Tower Paddle Boards

Peter Shaindlin: COO of Halekulani Corp.

August Cardona: Founder/CEO of Epicurean Group

Nick Kenner: Co-Founder of Just Salad

Thursday
Apr022015

Marco Cilia: General Manager of Hotel Americano

My NativeAdVice:

How did you get into the hospitality industry?

I actually studied finance and started a banking career, but then a great offer to come into hospitality at a high level came about so I decided to try that for a while. 15 years have gone by and I’m still here…

Tell us about Hotel Americano. What is your vision for the hotel?

The idea was to bring a sophisticated, cultured, creative clientele, into a smart environment. We wanted to make the experience friendly but sophisticated and sexy but gritty. Not an easy task but I think we did well.

What strategic partnerships have you implemented that have attributed to Hotel Americano's success?

I think we have done some amazing art projects: Tobias Rehberger’s Bar Oppenheimer with Pilar Corrias gallery, Mike Bouchet’s exhibition, filling our pool with diet Coke produced by Marlborough Gallery, Jose Leon Cerrillo’s piece in partnership with Galeria Monclova. Those were all great.

We also just partnered with Italia Independent on a limited edition line of Hotel Americano sunglasses, and we are working on a new art collaboration to launch in May.

What industry trends are you noticing and how do you capitalize on them?

I’m not really big on trends I have to say. I think the key is about being consistent, true to our concept and the experience we want to provide. If we continue bringing a sophisticated, unique and fun experience, our clientele will follow. Trends come and go, we are here for the long haul.

What is your life motto?

Fino alla fine. It’s an Italian saying which means until the end. Whatever you start, do it until you are finished and most importantly, do it with purpose.

What has been your greatest success as General Manager of Hotel Americano?

I think establishing the hotel in the NYC market. Boutique hotels open in New York every other day, and most of them we don’t even know exist. I believe we have made our mark.

Describe the ideal experience at Hotel Americano.

A smooth early check in, a quick dip in our rooftop pool, a nice stroll through the galleries of west Chelsea, and a walk back on the highline in the early summer evening; a nice dinner at our ground floor restaurant the Americano, followed by panoramic drinks at our rooftop.

How important are architecture and design to the success of your hotel?

Absolutely key. If you want to attract a clientele who is sophisticated, cultured and appreciative of architecture and design, you cannot start anywhere else. It’s about quality of architecture and design, not trends.

How do you motivate your employees?

Working with them side by side, leading by example and having the right word at the right time. Either way, it always comes down to communication.

One food and drink left on earth, what would you choose?

Wow, tough! My mother’s Veal Milanese and a nice single malt whisky.

What literature is on your bed stand?

Honestly? None.. Once I get to bed, I’ll read the news on my Ipad then watch some TV.

Who is your role model - business and personal?

I’m lucky to have worked with some great visionaries such as Anouska Hempel in London, she an amazing eye for design and great taste. Here in NYC, working for Grupo Habita with Carlos Couturier and Moises Micha; their understanding of architecture and design and how to link it and adapt it to a particular neighborhood or community is truly special. Also, my father for his business savviness. I don’t think I have a specific role model, I just like to capture qualities from different inspiring people.

What is your current passion?

I have many - traveling, architecture, design, fashion, cigars, whiskies and of course, good food!

What is your favorite travel destination?

For me travel means vacation, being able to relax, and being on the beach. Maldives is right at the top. No doubt.

What's next for Hotel Americano?

For NYC, we will continue improving the experience and the content for our clientele. For the brand, open new locations in the USA - we are working on it!

www.hotel-americano.com

https://www.facebook.com/hotelamericanonyc/

https://twitter.com/hotel_americano

https://instagram.com/hotelamericano