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NativeAdVantage 10-Q2BA:

(10 Questions 2B Answered)

What do you do best?
What makes you the best?
Biggest success?
What are your aspirations?
Most challenging moment?
Favorite Motto?
Favorite People?
Favorite Places?
Favorite Products?
Current Passions?


Featured NativeAdVantage:

Andy Weir: Author of "The Martian"

John Philipson: VP, Six Senses Resorts

Tom Sito: Chair of Animation, USC Film School

Elizabeth Wynn: Broker, Sotheby's RE

Leonard Greenhalgh: Professor, Tuck-Darmouth)

Ryan Blair: NY Times Best Selling Author/Entrepreneur

 

Featured NativeAdVice:

Shai Reshef: Founder of University of the People

Paul D'Arcy: SVP of Indeed

Susan Hatje: GM of Mandarin Oriental, NY

Dan Laufer: Co-Founder of RentLingo

Hilary Laney: President of Tri-Digital

Greg Marsh: Co-Founder of onefinestay

Omar Qari: Co-Founder of Abacus

Gabriell Weinberg: Founder of DuckDuckGo

Stacy Rauen: E-I-C of Hospitality Design Mag

Jon Gray: CRO of HomeAway

Joe Speiser: Co-Founder of LittleThings.com

Ben McKean: Co-Founder of HungryRoot

John Boiler: Founder/CEO of 72andSunny

Wayne Pacelle: CEO of The Humane Society of the US

Tom Guay: GM at The Sagamore Resort

Dr. Alejandro Junger: Founder of The Clean Program

Rob Flaherty: CEO of Ketchum

Neil Thanedar: Founder/CEO of LabDoor

Andy Grinsfelder: VP of Sales/Marketing, Delaware North Resorts

Laura Frerer-Schmidt: VP/Publisher of Women's Health

Avi Steinlauf: CEO of Edmunds.com

Kathy Bloomgarden: CEO of Ruder Finn

Gabriel Flateman: Co-Founder/CTO of Casper

Mark Bartels: CEO of StumbleUpon

Bill Hagelstein: President/CEO of RPA

Adam Singolda: Founder/CEO of Taboola

Jonathan Plutzik: Proprietor of The Betsy-South Beach

Jessica Scorpio: Founder/VP of Marketing at GetAround

Ralph McRae: CEO of Leading Brands

Warren Berger: Bestselling Author

Liz Kaplow: Founder/CEO of Kaplow Communications

Dave Girouard: Founder/CEO of UpStart

Dave Asprey: Founder of BullectProof Executive

Douglas C. Smith: President of EDSA

Val Difebo: CEO of Deutsch NY

Guido Polito: CEO of Baglioni Hotels

Doyle Graham, Jr.: CEO of Valencia Group

Oscar Farinetti: Founder of Eataly

Angelo Sotira: CEO of DeviantART

Ali Khwaja: CFO of Safecharge

Zach Erdem: Proprietor of 75 Main

Jim Beley: GM of The Umstead Hotel

Alexis Gelburd-Kimler: Proprietor of West Bridge

Elie Georges: Proprietor of Hotel San Regis

Kalen Caughey: Founder o VOKE Tab

Michael Friedenberg: CEO of IDG

Donna Karan: Founder of DKNY

Edward Nardoza: Editor-in-Chief of WWD

Scott Dadich: Editor-in-Chief of Wired

Rhona Murphy: Former CEO of The Daily Beast

David J. Pecker: CEO of American Media

Lilian Roten: VP of Swissotel Hotels

Kenny Dichter: Founder/CEO of Wheels Up

Joshua Tetrick: Founder/CEO of Hampton Creek

Paul James: Global Brand Leader of The Luxury Collection

Dr. James Wagner: President of Emory University

Amy Thompson: President of ATM Artists & Management

Neil Gillis: President of Round Hill Music

Brett Matteson: President of Columbia Hospitality

Jonathan Reckford: CEO of Habitat For Humanity

Phil Harrison: President/CEO of Perkins+Will

Chef Bill Telepan

Tony Horton: Founder of P90X

Beth Weissenberger: Co-Founder of The Handel Group

Michael Fertik: Founder/CEO of Reputation.com

Dana Cowin: Editor-in-Chief of Food & Wine

Bob Proctor: Chairman of Proctor/Gallagher Institute

Dennis Turcinovic: Owner of Delmonicos

Vittorio Assaf: Co-Founder of Serafina Restaurant Group

Shafqat Islam: Co-Founder of Newscred

Matt Williams: CEO of The Martin Agency

Bruce Rogers: Executive Chef at Hale & Hearty

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Terry Couglin: Managing Partner of Marta/Maialino

Andrei Cherny: Co-Founder/CEO of Aspiration

Ronen Nissenbaum: Managing Director of Waldorf Astoria NY

Patrick Godfrey: President of Godfrey Q

Sarah Berman: Founder/President of The Berman Group

Michael Schwartz: Owner of Genuine Hospitality Group

Stephan Aarstol: Founder/CEO of Tower Paddle Boards

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Friday
Aug242018

Evin Shutt: Chief Operating Officer & Partner, 72andSunny

My NativeAdVantage:

Bio:

As the first employee of 72andSunny, Evin represents a significant piece of our foundation and keeps us grounded by conserving our optimistic culture while scaling the business exponentially. Evin is responsible for helping further our mission to expand and diversify the creative class and continues to foster our long-term partnership with Da Vinci Schools, a Los Angeles-based network of charter schools, among other initiatives. At home, Evin and her husband are usually found trying to cheer on her beloved Green Bay Packers amongst the chaos of life with their twins and dog, Lambeau.

What do I do best?

Avoiding questions talking about what I do best.  

Simplifying complicated things to get momentum toward a solution.

What makes me the best version of myself?

Believing in best intentions, being direct and preparing for surprises.

I believe people are genuinely good and approach all situations that way. Yes, everyone has an agenda, but I don’t believe that’s a bad thing. It’s human nature. Just ask them what it is and be upfront about yours. I choose to embrace it, which allows for positive interactions and relationships. That way collaboration happens more seamlessly and things often get done faster and better!

I also prepare for the what if’s. Probably a bit obsessively, but it’s not because I think they are going to happen or people have bad intentions. It’s just in case. I’ve had to use my backup plans a gazillion times, but that doesn’t change my approach. People are good! I want people to win. I’ll ask you what you want and I’ll tell you what I want. I’ll be prepared for Armageddon, but in the meantime, let’s win together!

What are my aspirations?

Business-wise, it’s to make sure the strategic and creative fire power of 72andSunny  has a positive impact on our people, our clients and the world.

Personally, it’s to be kind, create opportunity for others and laugh as much as possible.

My Biggest Success?

Raising twins to 5-years-old who seem to be good humans, so far.

My Most Challenging Moment?

Before 72andSunny, I was a teacher, but I realized I was teaching because I felt I was supposed to. I had a desire to make a difference in kids’ lives but something was missing. I didn’t feel like I was my best and full me in that role. Taking time to think about what made me happy and when I was my “best me” versus just what I thought I needed to be doing or what others expected me to be doing was scary but freeing. The commitment to evaluating what I wanted and to staying patient in learning a new job and industry, all to get to where I wanted to be, was an incredibly challenging transition but such an important lesson for me personally and professionally.

My Motto?

Just ask.

My Favorite People/Role Models?

Children. They are fearless and incredibly adaptive. Their wisdom is so pure and true.  As adults, when we truly observe and listen to them, we learn so much. Their resilience and bravery is astounding. There’s so much newness in their lives daily and they take it all on. That and they find fun and play in just about anything. We all need more of all those things in our lives.

My Favorite Places/Destinations?

California’s Central Coast. The air, the oak trees, the blue of the sky, the wine.

My Favorite Products/Objects?

Chatbooks for making books from the pictures of my kids’ artwork (so I have it forever but don’t have to store piles and piles of paper).

Bright pink nail polish. I mean obnoxiously, bright pink.

My Current Passions?

Learning to farm lavender. I’m reading lots of agricultural books and watching a lot of YouTube tutorials currently as I fall asleep at night. I’m learning about ground squirrels and the plethora of tractor implements. And I love it.

represents a significant piece of our foundation and keeps us grounded by conserving our optimistic culture while scaling the business exponentially. Evin is responsible for helping further our mission to expand and diversify the creative class and continues to foster our long-term partnership with Da Vinci Schools, a Los Angeles-based network of charter schools, among other initiatives. At home, Evin and her husband are usually found trying to cheer on her beloved Green Bay Packers amongst the chaos of life with their twins and dog, Lambeau.

What do I do best?

(Tell us what you think you do better than anything else - personal or business related)

Avoiding questions talking about what I do best.  

Simplifying complicated things to get momentum toward a solution.

What makes me the best version of myself?

Believing in best intentions, being direct and preparing for surprises.

I believe people are genuinely good and approach all situations that way. Yes, everyone has an agenda, but I don’t believe that’s a bad thing. It’s human nature. Just ask them what it is and be upfront about yours. I choose to embrace it, which allows for positive interactions and relationships. That way collaboration happens more seamlessly and things often get done faster and better!

I also prepare for the what if’s. Probably a bit obsessively, but it’s not because I think they are going to happen or people have bad intentions. It’s just in case. I’ve had to use my backup plans a gazillion times, but that doesn’t change my approach. People are good! I want people to win. I’ll ask you what you want and I’ll tell you what I want. I’ll be prepared for Armageddon, but in the meantime, let’s win together!

What are my aspirations?

Business-wise, it’s to make sure the strategic and creative fire power of 72andSunny  has a positive impact on our people, our clients and the world.

Personally, it’s to be kind, create opportunity for others and laugh as much as possible.

My Biggest Success?

Raising twins to 5-years-old who seem to be good humans, so far.

My Most Challenging Moment?

Before 72andSunny, I was a teacher, but I realized I was teaching because I felt I was supposed to. I had a desire to make a difference in kids’ lives but something was missing. I didn’t feel like I was my best and full me in that role. Taking time to think about what made me happy and when I was my “best me” versus just what I thought I needed to be doing or what others expected me to be doing was scary but freeing. The commitment to evaluating what I wanted and to staying patient in learning a new job and industry, all to get to where I wanted to be, was an incredibly challenging transition but such an important lesson for me personally and professionally.

My Motto?

Just ask.

My Favorite People/Role Models?

Children. They are fearless and incredibly adaptive. Their wisdom is so pure and true.  As adults, when we truly observe and listen to them, we learn so much. Their resilience and bravery is astounding. There’s so much newness in their lives daily and they take it all on. That and they find fun and play in just about anything. We all need more of all those things in our lives.

My Favorite Places/Destinations?

California’s Central Coast. The air, the oak trees, the blue of the sky, the wine.

My Favorite Products/Objects?

Chatbooks for making books from the pictures of my kids’ artwork (so I have it forever but don’t have to store piles and piles of paper).

Bright pink nail polish. I mean obnoxiously, bright pink.

My Current Passions?

Learning to farm lavender. I’m reading lots of agricultural books and watching a lot of YouTube tutorials currently as I fall asleep at night. I’m learning about ground squirrels and the plethora of tractor implements. And I love it.