NativeAdVantage 10-Q2BA:

(10 Questions 2B Answered)

What do you do best?
What makes you the best?
Biggest success?
What are your aspirations?
Most challenging moment?
Favorite Motto?
Favorite People?
Favorite Places?
Favorite Products?
Current Passions?

Featured NativeAdVantage:

Andy Weir: Author of "The Martian"

John Philipson: VP, Six Senses Resorts

Tom Sito: Chair of Animation, USC Film School

Elizabeth Wynn: Broker, Sotheby's RE

Leonard Greenhalgh: Professor, Tuck-Darmouth)

Ryan Blair: NY Times Best Selling Author/Entrepreneur


Featured NativeAdVice:

Shai Reshef: Founder of University of the People

Paul D'Arcy: SVP of Indeed

Susan Hatje: GM of Mandarin Oriental, NY

Dan Laufer: Co-Founder of RentLingo

Hilary Laney: President of Tri-Digital

Greg Marsh: Co-Founder of onefinestay

Omar Qari: Co-Founder of Abacus

Gabriell Weinberg: Founder of DuckDuckGo

Stacy Rauen: E-I-C of Hospitality Design Mag

Jon Gray: CRO of HomeAway

Joe Speiser: Co-Founder of

Ben McKean: Co-Founder of HungryRoot

John Boiler: Founder/CEO of 72andSunny

Wayne Pacelle: CEO of The Humane Society of the US

Tom Guay: GM at The Sagamore Resort

Dr. Alejandro Junger: Founder of The Clean Program

Rob Flaherty: CEO of Ketchum

Neil Thanedar: Founder/CEO of LabDoor

Andy Grinsfelder: VP of Sales/Marketing, Delaware North Resorts

Laura Frerer-Schmidt: VP/Publisher of Women's Health

Avi Steinlauf: CEO of

Kathy Bloomgarden: CEO of Ruder Finn

Gabriel Flateman: Co-Founder/CTO of Casper

Mark Bartels: CEO of StumbleUpon

Bill Hagelstein: President/CEO of RPA

Adam Singolda: Founder/CEO of Taboola

Jonathan Plutzik: Proprietor of The Betsy-South Beach

Jessica Scorpio: Founder/VP of Marketing at GetAround

Ralph McRae: CEO of Leading Brands

Warren Berger: Bestselling Author

Liz Kaplow: Founder/CEO of Kaplow Communications

Dave Girouard: Founder/CEO of UpStart

Dave Asprey: Founder of BullectProof Executive

Douglas C. Smith: President of EDSA

Val Difebo: CEO of Deutsch NY

Guido Polito: CEO of Baglioni Hotels

Doyle Graham, Jr.: CEO of Valencia Group

Oscar Farinetti: Founder of Eataly

Angelo Sotira: CEO of DeviantART

Ali Khwaja: CFO of Safecharge

Zach Erdem: Proprietor of 75 Main

Jim Beley: GM of The Umstead Hotel

Alexis Gelburd-Kimler: Proprietor of West Bridge

Elie Georges: Proprietor of Hotel San Regis

Kalen Caughey: Founder o VOKE Tab

Michael Friedenberg: CEO of IDG

Donna Karan: Founder of DKNY

Edward Nardoza: Editor-in-Chief of WWD

Scott Dadich: Editor-in-Chief of Wired

Rhona Murphy: Former CEO of The Daily Beast

David J. Pecker: CEO of American Media

Lilian Roten: VP of Swissotel Hotels

Kenny Dichter: Founder/CEO of Wheels Up

Joshua Tetrick: Founder/CEO of Hampton Creek

Paul James: Global Brand Leader of The Luxury Collection

Dr. James Wagner: President of Emory University

Amy Thompson: President of ATM Artists & Management

Neil Gillis: President of Round Hill Music

Brett Matteson: President of Columbia Hospitality

Jonathan Reckford: CEO of Habitat For Humanity

Phil Harrison: President/CEO of Perkins+Will

Chef Bill Telepan

Tony Horton: Founder of P90X

Beth Weissenberger: Co-Founder of The Handel Group

Michael Fertik: Founder/CEO of

Dana Cowin: Editor-in-Chief of Food & Wine

Bob Proctor: Chairman of Proctor/Gallagher Institute

Dennis Turcinovic: Owner of Delmonicos

Vittorio Assaf: Co-Founder of Serafina Restaurant Group

Shafqat Islam: Co-Founder of Newscred

Matt Williams: CEO of The Martin Agency

Bruce Rogers: Executive Chef at Hale & Hearty

Caleb Merkl: Co-Founder of Maple

Candy Argondizza: VP of Culinary at ICC

Neil Sazant: President of The Sagamore

Matt Straz: Founder/CEO of Namely

Terry Couglin: Managing Partner of Marta/Maialino

Andrei Cherny: Co-Founder/CEO of Aspiration

Ronen Nissenbaum: Managing Director of Waldorf Astoria NY

Patrick Godfrey: President of Godfrey Q

Sarah Berman: Founder/President of The Berman Group

Michael Schwartz: Owner of Genuine Hospitality Group

Stephan Aarstol: Founder/CEO of Tower Paddle Boards

Peter Shaindlin: COO of Halekulani Corp.

August Cardona: Founder/CEO of Epicurean Group

Nick Kenner: Co-Founder of Just Salad

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Adrianne Frost: Author & Actor

My NativeAdVantage:


Adrianne Frost is a writer and actor from New York City. Her book, I Hate Other People’s Kids was published by Simon & Schuster, and she is featured in the anthologies The Signet Book of American Humor  (Signet), and Rejected: Tales of The Failed, Dumped and Cancelled (Villard). She has written for XOJane, Funny Not Slutty, Ask Ejean, McSweeney’s, and many others.  Adrianne has acted on many television programs and in films, dying in several! She has performed stand up and improv all over the worlld. Adrianne can be reached at and her dog has an Instagram page at @buddy_one_eye.

What do I do best?

I think I am best at relating to people with issues, whether it is addictions, recovery, childhood trauma… I understand and I listen. You don’t have to have a solution for people, just an open heart and mind.

What makes me the best version of myself?

What makes me the best version of myself is forgiving myself for past mistakes and keeping my head up, trying to find the best in people. I am confident that I try to be the best person I can to people and that I work very hard.

What are my aspirations?

I am going to finish my book (a memoir about survival with, I hope, a comedic flair in the face of adversity). I am writing a pilot for a web series. I want to be able to share my story with whoever needs it.

My Biggest Success?

My biggest success is being here. I battle PTSD, chronic pain, and depression every day. I am grateful to have family and friends and to be able to live my life every day. I fight back against myself, too. Most days, I win. Other days, Ben and Jerry’s wins.

My Most Challenging Moment?

There’s been a lot. Here’s one: when my ex-husband left me after ten years together, it was devastating. At the same time, I lost my unemployment, my health insurance; my cats both had kidney failure, I wasn’t auditioning that much, I was 38 and overweight… ugh. It was a dark dark time. He left in the middle of the night, just up and left, and never set foot in our home again.

Of course, we are now friends on Facebook.

My Motto?

The light will come. Just remember to let it shine.

My Favorite People/Role Models?

My favorite people are the people I meet every day, people who say hello on the street, people who smile even though shit may be coming down… my husband is my favorite person. And my dog.

My Favorite Places/Destinations?

Okay, so people are always shocked to hear this: Disney World. There are lots of reasons: happy childhood memories, happy adult memories, friendly folks, fun rides, and, of course, Dole Whips.

My Favorite Products/Objects?

The first thing that popped into my mind was C.E. Bigelow Rose Salve. It makes my lips, hands, and hair happy and it smells good!

Objects: family photos.

My Current Passions?

I love otters, writing, performing, animals, shoes, and crying at movies.

My NativeAdVice:

How did you get into the industry?

I have been acting and writing since I was very young, and my parents always encouraged me. I moved to NYC in my twenties and began pursuing performing any way I could!

Any emerging industry trends?

I think the #Metoo movement is helping to break down barriers for women in the industry.  I hope it continues. From the outside, it seems like women are rapidly gaining strength. From the inside, it’s a snail’s pace.

Any industry opportunities or challenges?

A big opportunity is that a lot of women are coming out to tell their stories of trauma, abuse, pain, etc. There is more room for it now and, it seems, more acceptance.  Challenges still lie in ageism. Recently, Sarah Jessica Parker wore an amazing outfit to the Met Gala and all the trolls could talk about was how old she looked. It’s hurtful and ridiculous. We all age. We all get old. We’re all still beautiful.

Inspiration for the business idea, and your vision for the Business?

I want a series for women of a certain age who are struggling in the face of divorce, retirement, reflection…

What's next for the Business in the near future?

More women! More women! More women! More female based projects. More female superheroes! More female directors! More female scripts! More female web series, television shows, books…! Let’s do this!

Your most difficult moment at the Business? (and what did you learn?)

I was fired once from an acting job (that I had wanted forever) and was treated very poorly by my agent at the time. I thought my life, and career, were over. They weren’t. I learned that there is another valley beyond that hill, and another, and another, up and down, up and down. That’s the beauty of life. Also, it’s sometimes not me at all. What people think of me is none of my business!

Ideal experience for a customer/client?

I want people who work with me to leave our collaboration, whatever that is, satisfied with the work that we have done together. We may never work together again, for whatever reason, so I want, at least, that one time to be a great one.

How do you motivate others?

I like to encourage people to be honest, to speak up, to say what they want and need in a working environment. And I let a lot of things roll off my back. If someone is honest and wants to change something or isn’t happy, I welcome their feedback and input.

Career advice to those in your industry?

If you don’t book an acting gig, or a writing job, it doesn’t mean there is something wrong with you. By, moving on, you’re not accepting failure, you’re just moving on… The trajectory is always up, even if you feel like you’re spiraling down. I promise you, you will get back up again. As women, we are taught to shut up and take it. Open your big, fat mouth and tell your story. Someone, somewhere will hear it.