NativeAdVantage 10-Q2BA:

(10 Questions 2B Answered)

What do you do best?
What makes you the best?
Biggest success?
What are your aspirations?
Most challenging moment?
Favorite Motto?
Favorite People?
Favorite Places?
Favorite Products?
Current Passions?

Featured NativeAdVantage:

Andy Weir: Author of "The Martian"

John Philipson: VP, Six Senses Resorts

Tom Sito: Chair of Animation, USC Film School

Elizabeth Wynn: Broker, Sotheby's RE

Leonard Greenhalgh: Professor, Tuck-Darmouth)

Ryan Blair: NY Times Best Selling Author/Entrepreneur


Featured NativeAdVice:

Shai Reshef: Founder of University of the People

Paul D'Arcy: SVP of Indeed

Susan Hatje: GM of Mandarin Oriental, NY

Dan Laufer: Co-Founder of RentLingo

Hilary Laney: President of Tri-Digital

Greg Marsh: Co-Founder of onefinestay

Omar Qari: Co-Founder of Abacus

Gabriell Weinberg: Founder of DuckDuckGo

Stacy Rauen: E-I-C of Hospitality Design Mag

Jon Gray: CRO of HomeAway

Joe Speiser: Co-Founder of

Ben McKean: Co-Founder of HungryRoot

John Boiler: Founder/CEO of 72andSunny

Wayne Pacelle: CEO of The Humane Society of the US

Tom Guay: GM at The Sagamore Resort

Dr. Alejandro Junger: Founder of The Clean Program

Rob Flaherty: CEO of Ketchum

Neil Thanedar: Founder/CEO of LabDoor

Andy Grinsfelder: VP of Sales/Marketing, Delaware North Resorts

Laura Frerer-Schmidt: VP/Publisher of Women's Health

Avi Steinlauf: CEO of

Kathy Bloomgarden: CEO of Ruder Finn

Gabriel Flateman: Co-Founder/CTO of Casper

Mark Bartels: CEO of StumbleUpon

Bill Hagelstein: President/CEO of RPA

Adam Singolda: Founder/CEO of Taboola

Jonathan Plutzik: Proprietor of The Betsy-South Beach

Jessica Scorpio: Founder/VP of Marketing at GetAround

Ralph McRae: CEO of Leading Brands

Warren Berger: Bestselling Author

Liz Kaplow: Founder/CEO of Kaplow Communications

Dave Girouard: Founder/CEO of UpStart

Dave Asprey: Founder of BullectProof Executive

Douglas C. Smith: President of EDSA

Val Difebo: CEO of Deutsch NY

Guido Polito: CEO of Baglioni Hotels

Doyle Graham, Jr.: CEO of Valencia Group

Oscar Farinetti: Founder of Eataly

Angelo Sotira: CEO of DeviantART

Ali Khwaja: CFO of Safecharge

Zach Erdem: Proprietor of 75 Main

Jim Beley: GM of The Umstead Hotel

Alexis Gelburd-Kimler: Proprietor of West Bridge

Elie Georges: Proprietor of Hotel San Regis

Kalen Caughey: Founder o VOKE Tab

Michael Friedenberg: CEO of IDG

Donna Karan: Founder of DKNY

Edward Nardoza: Editor-in-Chief of WWD

Scott Dadich: Editor-in-Chief of Wired

Rhona Murphy: Former CEO of The Daily Beast

David J. Pecker: CEO of American Media

Lilian Roten: VP of Swissotel Hotels

Kenny Dichter: Founder/CEO of Wheels Up

Joshua Tetrick: Founder/CEO of Hampton Creek

Paul James: Global Brand Leader of The Luxury Collection

Dr. James Wagner: President of Emory University

Amy Thompson: President of ATM Artists & Management

Neil Gillis: President of Round Hill Music

Brett Matteson: President of Columbia Hospitality

Jonathan Reckford: CEO of Habitat For Humanity

Phil Harrison: President/CEO of Perkins+Will

Chef Bill Telepan

Tony Horton: Founder of P90X

Beth Weissenberger: Co-Founder of The Handel Group

Michael Fertik: Founder/CEO of

Dana Cowin: Editor-in-Chief of Food & Wine

Bob Proctor: Chairman of Proctor/Gallagher Institute

Dennis Turcinovic: Owner of Delmonicos

Vittorio Assaf: Co-Founder of Serafina Restaurant Group

Shafqat Islam: Co-Founder of Newscred

Matt Williams: CEO of The Martin Agency

Bruce Rogers: Executive Chef at Hale & Hearty

Caleb Merkl: Co-Founder of Maple

Candy Argondizza: VP of Culinary at ICC

Neil Sazant: President of The Sagamore

Matt Straz: Founder/CEO of Namely

Terry Couglin: Managing Partner of Marta/Maialino

Andrei Cherny: Co-Founder/CEO of Aspiration

Ronen Nissenbaum: Managing Director of Waldorf Astoria NY

Patrick Godfrey: President of Godfrey Q

Sarah Berman: Founder/President of The Berman Group

Michael Schwartz: Owner of Genuine Hospitality Group

Stephan Aarstol: Founder/CEO of Tower Paddle Boards

Peter Shaindlin: COO of Halekulani Corp.

August Cardona: Founder/CEO of Epicurean Group

Nick Kenner: Co-Founder of Just Salad

« La Vaughn Belle & JEANNETTE EHLERS: Artists, "I am Queen Mary" | Main | Dawn Mikkelson: Emmy Award Winning Producer »

Jordan Auten: Producer & Director

My NativeAdVantage:


A Las Vegas native and competitive junior golfer, Jordan Auten earned a golf scholarship to the University of San Francisco during undergrad. As a media studies major, she won the Gloria Osuna Perez Award for her short film entitled, ‘Civil Rights Still Lives’. ‘A Triggered Thought’ was selected as a finalist by judges, Angela Bassett, Michelle Rodriguez, and Sofia Coppola for 2003 SEVENTEEN MAGAZINE/Montage Entertainment Film Contest. Accepted into UCLA’s MFA directing program in 2006, she has completed many award winning short films. Jordan has a unique sense and ability to create a safe place for talent to explore. She is an award-winning filmmaker, and produced an audience favorite and Independent Spirit Award nominee, entitled MAMITAS. She’s currently producing television shows for TLC and A&E, while directing Effie award winning commercials for brands such as Dove, Neutrogena, Axe, and Eco Tools. Her latest endeavor, Jordan is producing and co-director of GRIT. A short dramedy about choice, infertility, and motherhood.

What do I do best?

I’m real. I wear my emotions on my sleeve. What you see is what you get! I value my time and selectively choose how I spend it. I also believe that human emotions are real and it’s okay to showcase them.

What makes me the best version of myself?

Practicing self love, honesty, and courage is how I choose to represent. Having and showing gratitude is a common practice of mine as well. Knowing that there are ups and downs in life is important to acknowledge and then roll with the punches!

What are my aspirations?

Interesting question...I feel like we are constantly evolving and often times the answer to this question changes. Overall, I feel like my aspirations revolve around ‘do what makes you happy…’ Yep! That pretty much sums it up.

My Biggest Success?

My biggest success is declaring at age 16, I’m going to be a film director. 20 years later, I’m doing that!

My Most Challenging Moment?

I don’t think I can comment on a ‘moment’ per say. I will tell you, that my most challenging time has been coping with the passing of my father. I have lost people close to me, too many times. But, when my father passed away, I lost a part of my soul. A piece of my heart. I get it. Parents die. It’s natural. It’s been 2 years and I miss him each day. All in all, I’m grateful for him and the time I was able to spend with him. I learned so much from him. And THAT is awesome.

My Motto?

Gratitude, gratitude, gratitude. Having gratitude warms the heart and soul. It makes people better.

My Favorite People/Role Models?

Where do I begin?! My father comes to mind. And so does my mom. Where would I be without them. They are truly my favorites. Outside of my mom and dad, there are people who inspire me and embody similar core values that I admire. My best friends, Margot McCaffrey and Jessica Strain, and Caroline Graham. Three women who are soldiers and dear to my heart. My best friend, Nicholas Ozeki who always reminds me that it's okay have bad days because there are always good days too. It's more about how you choose to deal with both. My dear friend and colleague, Rachel Horvath. She constantly inspires me with her wisdom, resilience, and brilliant talent as a producer. Sarah Williams who is a magnificent photographer that captures the essence of nature and people in it.  My bosses, Matthew Theaker, Brian Zagorski, and Dan Fountain. My friend and ride to die trekking partner, Josh Williams. Eileen Abarrca! Eileen and I have been working together for 10 years and I am so grateful for this woman! She is the writer and co-director on GRIT...a visionary and a gem.

My Favorite Places/Destinations?

Lombok, Indonesia! I hiked Mt. Rinjani, which is a volcano. I reached the summit at 6am as the sun was rising. There has been nothing like it.  It was a life changing experience. A piece of my heart is there as we speak.

My Favorite Products/Objects?

I don’t know if I can comment on actual products. I LOVE Crossfit, Yoga, surfing, the ocean, hiking, THE OUTDOORS! Anything related to those things, I’m into...

My Current Passions?

I’m passionate about experiencing adventure by doing things that are healthy and active! Working hard, playing hard, and traveling the world all come to mind….

Effie Award Info - Click to download

Photo by Sarah Williams
(Mt. Rinjani)