NativeAdVantage 10-Q2BA:

(10 Questions 2B Answered)

What do you do best?
What makes you the best?
Biggest success?
What are your aspirations?
Most challenging moment?
Favorite Motto?
Favorite People?
Favorite Places?
Favorite Products?
Current Passions?

Featured NativeAdVantage:

Andy Weir: Author of "The Martian"

John Philipson: VP, Six Senses Resorts

Tom Sito: Chair of Animation, USC Film School

Elizabeth Wynn: Broker, Sotheby's RE

Leonard Greenhalgh: Professor, Tuck-Darmouth)

Ryan Blair: NY Times Best Selling Author/Entrepreneur


Featured NativeAdVice:

Shai Reshef: Founder of University of the People

Paul D'Arcy: SVP of Indeed

Susan Hatje: GM of Mandarin Oriental, NY

Dan Laufer: Co-Founder of RentLingo

Hilary Laney: President of Tri-Digital

Greg Marsh: Co-Founder of onefinestay

Omar Qari: Co-Founder of Abacus

Gabriell Weinberg: Founder of DuckDuckGo

Stacy Rauen: E-I-C of Hospitality Design Mag

Jon Gray: CRO of HomeAway

Joe Speiser: Co-Founder of

Ben McKean: Co-Founder of HungryRoot

John Boiler: Founder/CEO of 72andSunny

Wayne Pacelle: CEO of The Humane Society of the US

Tom Guay: GM at The Sagamore Resort

Dr. Alejandro Junger: Founder of The Clean Program

Rob Flaherty: CEO of Ketchum

Neil Thanedar: Founder/CEO of LabDoor

Andy Grinsfelder: VP of Sales/Marketing, Delaware North Resorts

Laura Frerer-Schmidt: VP/Publisher of Women's Health

Avi Steinlauf: CEO of

Kathy Bloomgarden: CEO of Ruder Finn

Gabriel Flateman: Co-Founder/CTO of Casper

Mark Bartels: CEO of StumbleUpon

Bill Hagelstein: President/CEO of RPA

Adam Singolda: Founder/CEO of Taboola

Jonathan Plutzik: Proprietor of The Betsy-South Beach

Jessica Scorpio: Founder/VP of Marketing at GetAround

Ralph McRae: CEO of Leading Brands

Warren Berger: Bestselling Author

Liz Kaplow: Founder/CEO of Kaplow Communications

Dave Girouard: Founder/CEO of UpStart

Dave Asprey: Founder of BullectProof Executive

Douglas C. Smith: President of EDSA

Val Difebo: CEO of Deutsch NY

Guido Polito: CEO of Baglioni Hotels

Doyle Graham, Jr.: CEO of Valencia Group

Oscar Farinetti: Founder of Eataly

Angelo Sotira: CEO of DeviantART

Ali Khwaja: CFO of Safecharge

Zach Erdem: Proprietor of 75 Main

Jim Beley: GM of The Umstead Hotel

Alexis Gelburd-Kimler: Proprietor of West Bridge

Elie Georges: Proprietor of Hotel San Regis

Kalen Caughey: Founder o VOKE Tab

Michael Friedenberg: CEO of IDG

Donna Karan: Founder of DKNY

Edward Nardoza: Editor-in-Chief of WWD

Scott Dadich: Editor-in-Chief of Wired

Rhona Murphy: Former CEO of The Daily Beast

David J. Pecker: CEO of American Media

Lilian Roten: VP of Swissotel Hotels

Kenny Dichter: Founder/CEO of Wheels Up

Joshua Tetrick: Founder/CEO of Hampton Creek

Paul James: Global Brand Leader of The Luxury Collection

Dr. James Wagner: President of Emory University

Amy Thompson: President of ATM Artists & Management

Neil Gillis: President of Round Hill Music

Brett Matteson: President of Columbia Hospitality

Jonathan Reckford: CEO of Habitat For Humanity

Phil Harrison: President/CEO of Perkins+Will

Chef Bill Telepan

Tony Horton: Founder of P90X

Beth Weissenberger: Co-Founder of The Handel Group

Michael Fertik: Founder/CEO of

Dana Cowin: Editor-in-Chief of Food & Wine

Bob Proctor: Chairman of Proctor/Gallagher Institute

Dennis Turcinovic: Owner of Delmonicos

Vittorio Assaf: Co-Founder of Serafina Restaurant Group

Shafqat Islam: Co-Founder of Newscred

Matt Williams: CEO of The Martin Agency

Bruce Rogers: Executive Chef at Hale & Hearty

Caleb Merkl: Co-Founder of Maple

Candy Argondizza: VP of Culinary at ICC

Neil Sazant: President of The Sagamore

Matt Straz: Founder/CEO of Namely

Terry Couglin: Managing Partner of Marta/Maialino

Andrei Cherny: Co-Founder/CEO of Aspiration

Ronen Nissenbaum: Managing Director of Waldorf Astoria NY

Patrick Godfrey: President of Godfrey Q

Sarah Berman: Founder/President of The Berman Group

Michael Schwartz: Owner of Genuine Hospitality Group

Stephan Aarstol: Founder/CEO of Tower Paddle Boards

Peter Shaindlin: COO of Halekulani Corp.

August Cardona: Founder/CEO of Epicurean Group

Nick Kenner: Co-Founder of Just Salad

« Jenna Kanell: Writer, Actor, Director & Ted Talk Speaker | Main | Paulina Lagudi: Filmmaker »

Katarzyna Kochany: Award Winning Director

My NativeAdVantage:


Katarzyna Kochany is a voting member of the Academy of Canadian Cinema and Television, and the first Canadian member of Alliance of Women Directors.  Her work has screened on every continent except Antarctica, earning over 30 awards and 150 official selections from USA, Canada, Argentina, Australia, Austria, Cyprus, Denmark, Greece, India, Italy and Kingdom of Swaziland.  A natural collaborator with an analytical mind, she is known as an actors’ director who elicits strong performances and has a solid grasp on the technical side of filmmaking.  She has a background in training and development, and her down-to-earth leadership style taps into the cast and crew’s intrinsic motivation, with a clear vision and the ability to adjust sails as needed.  An alumna of York University film school and Sheridan College, she honed her craft through shadowing directors in scripted TV and taking directing workshops through WIFT, LIFT, AWD, and Film Independent.  Katarzyna has served as nomination juror for the Canadian Screen Awards (Canadian Emmy) and Development Executive for the creative incubator Write Of Passage.  She currently serves as a mentor for The Pilot Project.   

What do I do best?

I work well with people who are smarter than me in their areas of specialty, and lead them to bring their A-game so that we can all achieve the goals of the project.   

What makes me the best version of myself?

Persistence. Candor. A genuine curiosity about the world and the desire to understand people.   

What are my aspirations?

To collaborate with good people on challenging projects, and to always remember to appreciate the moment.

My Biggest Success?

Aside from basic survival, career and money, there is another kind of success that matters in life.  When I was a teenager I came across a poem called “Do It Now” by Berton Braley. There have been moments when following its advice proved especially timely.  Sometimes people didn’t believe me or assumed I had a hidden agenda, but they would figure out rather quickly that the words were sincere.  Probably because I tend to be candid in what is and isn’t working, and I appreciate it when others do the same.  That approach certainly makes for a more productive work environment.  

Do It Now
By Berton Braley

If with pleasure you are viewing any work a man is doing,
If you like him or you love him, tell him now;
Don’t withhold your approbation till the parson makes oration
And he lies with snowy lilies on his brow;
No matter how you shout it he won’t really care about it;
He won’t know how many teardrops you have shed;
If you think some praise is due him, now’s the time to slip it to him,
For he cannot read his tombstone when he’s dead.

More than fame and more than money is the comment kind and sunny
And the hearty, warm approval of a friend.
For it gives to life a savor, and it makes you stronger, braver,
And it gives you heart and spirit to the end;
If he earns your praise – bestow it, if you like him let him know it,
Let the words of true encouragement be said;
Do not wait till life is over and he’s underneath the clover,
For he cannot read his tombstone when he’s dead.

My Most Challenging Moment?

Though technically it wasn’t my decision, a particularly challenging moment was moving halfway across the globe as a tween.  As difficult as it was to learn a new language and deal with the culture clash, along with everything else that comes with uprooting your life and living in limbo at such a young age, that experience forced me to learn skills that make me a better storyteller, better collaborator and a more effective leader.   

(Click to watch REEL)

My Motto?

Say what you mean, mean what you say, do what you say you’re going to do.   

My Favorite People/Role Models?

People who live a life of purpose.  

There are many around the world, but if I had to pick just one who is in the public eye, it would be 97-year-old Hazel McCallion, who is still going strong.  She was born into poverty in the Great Depression, and built a life of service to others. “Hurricane Hazel” served as Mayor of a growing city for 36 years.  She chose to retire at 92, because she was so busy being Mayor she didn’t have time for everything else she wanted to do.  Now, at 97, she is chancellor of a college, sits on the boards of three companies, as well as the board of the Greater Toronto Airports Authority.  True to her roots as a professional hockey player in the 1940s, she still participates in the Ontario Women’s Hockey Association. Shortly before she retired as Mayor, she was asked what she wanted for her birthday; she wanted a better transit system for her constituents.  This is a life lived on purpose.      

My Favorite Places/Destinations?


My Favorite Products/Objects?

Walking shoes.  I walk to recharge my batteries.  I walk to brainstorm solutions to problems.  I walk just for the joy of walking.   

My Current Passions?

The way technology never ceases to evolve yet the human spirit remains the same.