NativeAdVantage 10-Q2BA:

(10 Questions 2B Answered)

What do you do best?
What makes you the best?
Biggest success?
What are your aspirations?
Most challenging moment?
Favorite Motto?
Favorite People?
Favorite Places?
Favorite Products?
Current Passions?

Featured NativeAdVantage:

Andy Weir: Author of "The Martian"

John Philipson: VP, Six Senses Resorts

Tom Sito: Chair of Animation, USC Film School

Elizabeth Wynn: Broker, Sotheby's RE

Leonard Greenhalgh: Professor, Tuck-Darmouth)

Ryan Blair: NY Times Best Selling Author/Entrepreneur


Featured NativeAdVice:

Shai Reshef: Founder of University of the People

Paul D'Arcy: SVP of Indeed

Susan Hatje: GM of Mandarin Oriental, NY

Dan Laufer: Co-Founder of RentLingo

Hilary Laney: President of Tri-Digital

Greg Marsh: Co-Founder of onefinestay

Omar Qari: Co-Founder of Abacus

Gabriell Weinberg: Founder of DuckDuckGo

Stacy Rauen: E-I-C of Hospitality Design Mag

Jon Gray: CRO of HomeAway

Joe Speiser: Co-Founder of

Ben McKean: Co-Founder of HungryRoot

John Boiler: Founder/CEO of 72andSunny

Wayne Pacelle: CEO of The Humane Society of the US

Tom Guay: GM at The Sagamore Resort

Dr. Alejandro Junger: Founder of The Clean Program

Rob Flaherty: CEO of Ketchum

Neil Thanedar: Founder/CEO of LabDoor

Andy Grinsfelder: VP of Sales/Marketing, Delaware North Resorts

Laura Frerer-Schmidt: VP/Publisher of Women's Health

Avi Steinlauf: CEO of

Kathy Bloomgarden: CEO of Ruder Finn

Gabriel Flateman: Co-Founder/CTO of Casper

Mark Bartels: CEO of StumbleUpon

Bill Hagelstein: President/CEO of RPA

Adam Singolda: Founder/CEO of Taboola

Jonathan Plutzik: Proprietor of The Betsy-South Beach

Jessica Scorpio: Founder/VP of Marketing at GetAround

Ralph McRae: CEO of Leading Brands

Warren Berger: Bestselling Author

Liz Kaplow: Founder/CEO of Kaplow Communications

Dave Girouard: Founder/CEO of UpStart

Dave Asprey: Founder of BullectProof Executive

Douglas C. Smith: President of EDSA

Val Difebo: CEO of Deutsch NY

Guido Polito: CEO of Baglioni Hotels

Doyle Graham, Jr.: CEO of Valencia Group

Oscar Farinetti: Founder of Eataly

Angelo Sotira: CEO of DeviantART

Ali Khwaja: CFO of Safecharge

Zach Erdem: Proprietor of 75 Main

Jim Beley: GM of The Umstead Hotel

Alexis Gelburd-Kimler: Proprietor of West Bridge

Elie Georges: Proprietor of Hotel San Regis

Kalen Caughey: Founder o VOKE Tab

Michael Friedenberg: CEO of IDG

Donna Karan: Founder of DKNY

Edward Nardoza: Editor-in-Chief of WWD

Scott Dadich: Editor-in-Chief of Wired

Rhona Murphy: Former CEO of The Daily Beast

David J. Pecker: CEO of American Media

Lilian Roten: VP of Swissotel Hotels

Kenny Dichter: Founder/CEO of Wheels Up

Joshua Tetrick: Founder/CEO of Hampton Creek

Paul James: Global Brand Leader of The Luxury Collection

Dr. James Wagner: President of Emory University

Amy Thompson: President of ATM Artists & Management

Neil Gillis: President of Round Hill Music

Brett Matteson: President of Columbia Hospitality

Jonathan Reckford: CEO of Habitat For Humanity

Phil Harrison: President/CEO of Perkins+Will

Chef Bill Telepan

Tony Horton: Founder of P90X

Beth Weissenberger: Co-Founder of The Handel Group

Michael Fertik: Founder/CEO of

Dana Cowin: Editor-in-Chief of Food & Wine

Bob Proctor: Chairman of Proctor/Gallagher Institute

Dennis Turcinovic: Owner of Delmonicos

Vittorio Assaf: Co-Founder of Serafina Restaurant Group

Shafqat Islam: Co-Founder of Newscred

Matt Williams: CEO of The Martin Agency

Bruce Rogers: Executive Chef at Hale & Hearty

Caleb Merkl: Co-Founder of Maple

Candy Argondizza: VP of Culinary at ICC

Neil Sazant: President of The Sagamore

Matt Straz: Founder/CEO of Namely

Terry Couglin: Managing Partner of Marta/Maialino

Andrei Cherny: Co-Founder/CEO of Aspiration

Ronen Nissenbaum: Managing Director of Waldorf Astoria NY

Patrick Godfrey: President of Godfrey Q

Sarah Berman: Founder/President of The Berman Group

Michael Schwartz: Owner of Genuine Hospitality Group

Stephan Aarstol: Founder/CEO of Tower Paddle Boards

Peter Shaindlin: COO of Halekulani Corp.

August Cardona: Founder/CEO of Epicurean Group

Nick Kenner: Co-Founder of Just Salad

« Jupiter J. Makins: Award-winning Filmmaker & Author | Main | Vicky Kuperman: Comedian & Author »

Ashley Paskill: Journalist

My NativeAdVantage:


Ashley Paskill is a recent graduate of Temple University's Bachelor of Arts in journalism program. She received her Associate's degree in music from Montgomery County Community College. Ashley is currently an editorial intern with Society19 and a social media/marketing intern with Hulluh!Designs. In her free time, she assists with her church's website, sings in the church choir, and is on her church's Consistory (leadership board). She also enjoys doing crafts."

What do I do best?

I am a writer and journalist. I have always been good with writing.

What makes me the best version of myself?

I am a creative person. I love doing creative things, such as writing and doing crafts. Being creative has given me an edge in journalism to help come up with article ideas and word things in unique ways.

What are my aspirations?

Personally, I hope that I can be the best Christian I can be and to have Jesus shine through me in everything I do. Professionally, I hope to be a music journalist/writer at Rolling Stone magazine.

My Biggest Success?

My biggest accomplishment to date is graduating Cum Laude from Temple University with my Bachelor’s in Journalism!

My Most Challenging Moment?

My most challenging moment was making my first journalism mistake while at my internship. I have learned that these things happen to the best journalists and that the little things won’t end my career!

My Motto?

My motto is “What doesn’t kill you makes you stronger.”

My Favorite People/Role Models?

Personally, my biggest role model is my mom. She’s one of the strongest women I know. Professionally, my biggest role model is Lori Tharps. She was one of my favorite professors and has done basically everything I want to do in my career.

My Favorite Places/Destinations?

I have such a massive spot in my heart for New York City. I eventually want to live and work there. I sob like a baby every time I visit and have to leave.

My Favorite Products/Objects?

I literally cannot function without my physical planner and my iPod. If a task doesn’t get written in my planner, it doesn’t get done. I need my music, and my iPod has so many apps that I need.

My Current Passions?

I have been helping Hulluh!Designs, a startup boot wrap and liner company, with their marketing. I am also discovering a ton of new music and musicians, which is always a blast!

My NativeAdVice:

How did you get into the industry?

I got into journalism after receiving my Associate’s in music and deciding that I wanted to get my Bachelor’s in something different. Originally I was going to do music therapy, but God had another plan for my life.  I had always loved to write and my friends would say how great I’d be at journalism, so I decided to combine my loves of music and journalism to pursue music journalism.

Any emerging industry trends?

There are so many online magazines and websites that are content-driven. There are even positions that are specifically geared towards writing for the web. Many websites are competing for views and SEO is constantly changing.

Any industry opportunities or challenges?

While there are a lot of digital opportunities for jobs, journalism is still super competitive and there are fewer jobs available, especially for recent grads such as myself. Graduates are expected to have a wide variety of skills, such as video production and audio editing, even if they only want to be a writer. While having these skills makes us more marketable and opens us to various opportunities, we are unable to hone the skills in our desired position.

Inspiration for the business idea, and your vision for the Business?

Like I mentioned before, I have always loved to write and I love music, so I would love to be a music and/or entertainment journalist at a magazine. I’m hoping to be a writer at a magazine in New York City. My ultimate goal is Rolling Stone magazine!

What's next for the Business in the near future?

I’m currently doing an internship with Society19 to help me build my portfolio. I’m also using skills that I acquired through journalism to help a startup with some marketing. I’m definitely looking for a full-time job at a publication, especially at a magazine.

Your key initiatives for the success of the Business?

I’ve had a lot of success using Shapr for networking and for finding sources for articles.

Your most difficult moment at the Business? (and what did you learn?)

My most difficult moment in journalism so far was when I made my first mistake in something I published. I learned that nobody is perfect, but I need to triple check to make sure everything is correct before sending it to an editor.

Ideal experience for a customer/client?

I hope that I can provide quality work to all of my editors so that information about new music can be disseminated quickly yet correctly. I want my readers to be informed about the latest musicians and the causes they support to help them stay up-to-date on music trends allow them to be uplifted by music like I have been.  

How do you motivate others?

I try to maintain a calm and positive attitude, even in the most stressful circumstances, to help everyone else stay positive and to get things done.

Career advice to those in your industry?

Don’t give up! It can be daunting to not break into journalism right away, but network as much as possible and do not be afraid to take unpaid internships to help get your foot in the door.