NativeAdVantage 10-Q2BA:

(10 Questions 2B Answered)

What do you do best?
What makes you the best?
Biggest success?
What are your aspirations?
Most challenging moment?
Favorite Motto?
Favorite People?
Favorite Places?
Favorite Products?
Current Passions?

Featured NativeAdVantage:

Andy Weir: Author of "The Martian"

John Philipson: VP, Six Senses Resorts

Tom Sito: Chair of Animation, USC Film School

Elizabeth Wynn: Broker, Sotheby's RE

Leonard Greenhalgh: Professor, Tuck-Darmouth)

Ryan Blair: NY Times Best Selling Author/Entrepreneur


Featured NativeAdVice:

Shai Reshef: Founder of University of the People

Paul D'Arcy: SVP of Indeed

Susan Hatje: GM of Mandarin Oriental, NY

Dan Laufer: Co-Founder of RentLingo

Hilary Laney: President of Tri-Digital

Greg Marsh: Co-Founder of onefinestay

Omar Qari: Co-Founder of Abacus

Gabriell Weinberg: Founder of DuckDuckGo

Stacy Rauen: E-I-C of Hospitality Design Mag

Jon Gray: CRO of HomeAway

Joe Speiser: Co-Founder of

Ben McKean: Co-Founder of HungryRoot

John Boiler: Founder/CEO of 72andSunny

Wayne Pacelle: CEO of The Humane Society of the US

Tom Guay: GM at The Sagamore Resort

Dr. Alejandro Junger: Founder of The Clean Program

Rob Flaherty: CEO of Ketchum

Neil Thanedar: Founder/CEO of LabDoor

Andy Grinsfelder: VP of Sales/Marketing, Delaware North Resorts

Laura Frerer-Schmidt: VP/Publisher of Women's Health

Avi Steinlauf: CEO of

Kathy Bloomgarden: CEO of Ruder Finn

Gabriel Flateman: Co-Founder/CTO of Casper

Mark Bartels: CEO of StumbleUpon

Bill Hagelstein: President/CEO of RPA

Adam Singolda: Founder/CEO of Taboola

Jonathan Plutzik: Proprietor of The Betsy-South Beach

Jessica Scorpio: Founder/VP of Marketing at GetAround

Ralph McRae: CEO of Leading Brands

Warren Berger: Bestselling Author

Liz Kaplow: Founder/CEO of Kaplow Communications

Dave Girouard: Founder/CEO of UpStart

Dave Asprey: Founder of BullectProof Executive

Douglas C. Smith: President of EDSA

Val Difebo: CEO of Deutsch NY

Guido Polito: CEO of Baglioni Hotels

Doyle Graham, Jr.: CEO of Valencia Group

Oscar Farinetti: Founder of Eataly

Angelo Sotira: CEO of DeviantART

Ali Khwaja: CFO of Safecharge

Zach Erdem: Proprietor of 75 Main

Jim Beley: GM of The Umstead Hotel

Alexis Gelburd-Kimler: Proprietor of West Bridge

Elie Georges: Proprietor of Hotel San Regis

Kalen Caughey: Founder o VOKE Tab

Michael Friedenberg: CEO of IDG

Donna Karan: Founder of DKNY

Edward Nardoza: Editor-in-Chief of WWD

Scott Dadich: Editor-in-Chief of Wired

Rhona Murphy: Former CEO of The Daily Beast

David J. Pecker: CEO of American Media

Lilian Roten: VP of Swissotel Hotels

Kenny Dichter: Founder/CEO of Wheels Up

Joshua Tetrick: Founder/CEO of Hampton Creek

Paul James: Global Brand Leader of The Luxury Collection

Dr. James Wagner: President of Emory University

Amy Thompson: President of ATM Artists & Management

Neil Gillis: President of Round Hill Music

Brett Matteson: President of Columbia Hospitality

Jonathan Reckford: CEO of Habitat For Humanity

Phil Harrison: President/CEO of Perkins+Will

Chef Bill Telepan

Tony Horton: Founder of P90X

Beth Weissenberger: Co-Founder of The Handel Group

Michael Fertik: Founder/CEO of

Dana Cowin: Editor-in-Chief of Food & Wine

Bob Proctor: Chairman of Proctor/Gallagher Institute

Dennis Turcinovic: Owner of Delmonicos

Vittorio Assaf: Co-Founder of Serafina Restaurant Group

Shafqat Islam: Co-Founder of Newscred

Matt Williams: CEO of The Martin Agency

Bruce Rogers: Executive Chef at Hale & Hearty

Caleb Merkl: Co-Founder of Maple

Candy Argondizza: VP of Culinary at ICC

Neil Sazant: President of The Sagamore

Matt Straz: Founder/CEO of Namely

Terry Couglin: Managing Partner of Marta/Maialino

Andrei Cherny: Co-Founder/CEO of Aspiration

Ronen Nissenbaum: Managing Director of Waldorf Astoria NY

Patrick Godfrey: President of Godfrey Q

Sarah Berman: Founder/President of The Berman Group

Michael Schwartz: Owner of Genuine Hospitality Group

Stephan Aarstol: Founder/CEO of Tower Paddle Boards

Peter Shaindlin: COO of Halekulani Corp.

August Cardona: Founder/CEO of Epicurean Group

Nick Kenner: Co-Founder of Just Salad

« Cam Adair: Founder, Game Quitters | Main | Davey Fisher: Personal trainer, fitness program director, & real estate agent »

Melissa Eisler: Author, Mindfulness Facilitator, Leadership & Career Coach

My NativeAdVantage:


Melissa Eisler is an ICF certified leadership and career coach, certified meditation and yoga instructor, and passionate about motivating people to live a healthy, balanced, purposeful life. She is the founder and author of, a blog about mindfulness and life balance in the digital age, and also author of the book, “The Type A’s Guide to Mindfulness: Meditation for Busy Minds and Busy People.” Melissa spent nearly 15 years in leadership roles inside organizations, and is now working with leaders who want to be more effective, confident, and bring a more mindful approach to their leadership presence. Melissa is highly committed to her own personal and professional development, and as she continues her forever quest to find balance, meaning, and purpose, she embraces opportunities to help others do the same.

What do I do best?

I’m really good at motivating people and getting others enthusiastic and energized to take action in their lives. This certainly supports my work as a leadership and career coach, but I’ve always been the go-to person my family, friends, and colleagues lean on when they need a boost – or need to be pushed or challenged.

I’ve always been really invested in my own personal growth and development; I’m incredibly self-driven and I think it’s because I know what I need to do to motivate myself. I enjoy being a part of that process for others, too. It’s fascinating how each of us is motivated in such different ways. I listen well, and from that place, I’m good at getting to the bottom of someone’s unique intrinsic motivation, figuring out what makes them tick, and how to connect with them in a way that creates motivation. I love supporting people through this process.

What makes me the best version of myself?

Surrounding myself with others who dream big and are full of positive energy, ambition, and resourcefulness inspires me to be the best version of myself. I am grateful to know so many smart, successful people who energize me by modeling excellence. The connections I’ve made and relationships I’ve cultivated have definitely opened up doors throughout my life. Being able to share and receive wisdom, advice, resources, and lessons learned with others has been an essential part of growing as a person – and growing my business.

What are my aspirations?

Personally, I hope to be able to continue to make travel a priority. I’ve been fortunate enough to have traveled to more than 35 countries; it’s always an incredible learning experience to immerse yourself in another culture.

Professionally, my goal is to coach executives and leaders who run large organizations. I feel that leaders have the power to really shift culture. To partner with and coach leaders who oversee hundreds or thousands of individuals would mean creating a much greater impact on the world … a ripple effect that touches beyond just the individual you are coaching.  

My Biggest Success?

Writing and self-publishing my first book was a big accomplishment for me. From start to finish, I took the project on without help and while holding a full-time job and teaching part time. The challenge wasn’t only figuring out a process that was new to me, but also learning to be vulnerable and sharing my story with others was something I had to overcome, and I’m glad I did.

My Most Challenging Moment?

At 22, I decided to move across the country away from family and friends. I can’t remember why at the time, but I decided to choose a place where I didn't know anyone. As soon as I made the decision, I left the next week. I knew that if I thought too much about it, I would be at risk for fear to step in or second-guessing to occur. So I left straight away without giving myself a chance to change my mind.

It was a difficult time in my life; I spent most of my college years taking care of two sick parents, and when I graduated, I saw a window of opportunity to explore life in a different place. So I took it. I had always wanted to go to California, and the curiosity fueled my adventure. That decision and time in my life taught me resilience and autonomy, and landed me in the most beautiful place in the country. I never thought I would actually stay and settle here, but as any San Diegan will tell you, once you move to San Diego, it’s difficult to leave. My brother and mother ended up following me years later since it turned out to be quite a nice place to live.

My Motto?

“Whether you think you can or think you can’t, you’re right.”

Henry Ford said this first, and I couldn't agree more. I believe our thoughts and mindset hold more power than most of us realize. From my experience, if I put my mind to something and believe in it, stars align to support me. Obstacles seems small and my motivation overpowers them. If I doubt myself, everything becomes more difficult – roadblocks seem insurmountable, often to the point of impossible. Mindset is everything.

My Favorite People/Role Models?

I really appreciate people who are authentic, genuine, and not afraid to be themselves or say it like it is. So many people inspire me and teach me in different ways, but I’ve never really had one role model in life.

My Favorite Places/Destinations?

Croatia, Bali, Ecuador, the Nicoya Peninsula in Costa Rica, Peru, Thailand, Southern Spain …

My Favorite Products/Objects?

My Vita-mix, books, and my guitar. Also, I really love essential oils and candles – I have the strangest superpower in the world, which is my keen sense of smell. This can work against me or in my favor. If I keep essential oils and candles around, I nudge the superpower to work in my favor.

My Current Passions?

Coaching has become my biggest passion in the last two years. When I’m not coaching, I’m reading books or listening to podcasts to get better at the craft.

Also, traveling, yoga, meditation, improvising, and playing music. I’ve been doing improv comedy on a team at a local theatre for a few years, and I’ve been writing music and playing guitar/singing for most of my life.