NativeAdVantage 10-Q2BA:

(10 Questions 2B Answered)

What do you do best?
What makes you the best?
Biggest success?
What are your aspirations?
Most challenging moment?
Favorite Motto?
Favorite People?
Favorite Places?
Favorite Products?
Current Passions?

Featured NativeAdVantage:

Andy Weir: Author of "The Martian"

John Philipson: VP, Six Senses Resorts

Tom Sito: Chair of Animation, USC Film School

Elizabeth Wynn: Broker, Sotheby's RE

Leonard Greenhalgh: Professor, Tuck-Darmouth)

Ryan Blair: NY Times Best Selling Author/Entrepreneur


Featured NativeAdVice:

Shai Reshef: Founder of University of the People

Paul D'Arcy: SVP of Indeed

Susan Hatje: GM of Mandarin Oriental, NY

Dan Laufer: Co-Founder of RentLingo

Hilary Laney: President of Tri-Digital

Greg Marsh: Co-Founder of onefinestay

Omar Qari: Co-Founder of Abacus

Gabriell Weinberg: Founder of DuckDuckGo

Stacy Rauen: E-I-C of Hospitality Design Mag

Jon Gray: CRO of HomeAway

Joe Speiser: Co-Founder of

Ben McKean: Co-Founder of HungryRoot

John Boiler: Founder/CEO of 72andSunny

Wayne Pacelle: CEO of The Humane Society of the US

Tom Guay: GM at The Sagamore Resort

Dr. Alejandro Junger: Founder of The Clean Program

Rob Flaherty: CEO of Ketchum

Neil Thanedar: Founder/CEO of LabDoor

Andy Grinsfelder: VP of Sales/Marketing, Delaware North Resorts

Laura Frerer-Schmidt: VP/Publisher of Women's Health

Avi Steinlauf: CEO of

Kathy Bloomgarden: CEO of Ruder Finn

Gabriel Flateman: Co-Founder/CTO of Casper

Mark Bartels: CEO of StumbleUpon

Bill Hagelstein: President/CEO of RPA

Adam Singolda: Founder/CEO of Taboola

Jonathan Plutzik: Proprietor of The Betsy-South Beach

Jessica Scorpio: Founder/VP of Marketing at GetAround

Ralph McRae: CEO of Leading Brands

Warren Berger: Bestselling Author

Liz Kaplow: Founder/CEO of Kaplow Communications

Dave Girouard: Founder/CEO of UpStart

Dave Asprey: Founder of BullectProof Executive

Douglas C. Smith: President of EDSA

Val Difebo: CEO of Deutsch NY

Guido Polito: CEO of Baglioni Hotels

Doyle Graham, Jr.: CEO of Valencia Group

Oscar Farinetti: Founder of Eataly

Angelo Sotira: CEO of DeviantART

Ali Khwaja: CFO of Safecharge

Zach Erdem: Proprietor of 75 Main

Jim Beley: GM of The Umstead Hotel

Alexis Gelburd-Kimler: Proprietor of West Bridge

Elie Georges: Proprietor of Hotel San Regis

Kalen Caughey: Founder o VOKE Tab

Michael Friedenberg: CEO of IDG

Donna Karan: Founder of DKNY

Edward Nardoza: Editor-in-Chief of WWD

Scott Dadich: Editor-in-Chief of Wired

Rhona Murphy: Former CEO of The Daily Beast

David J. Pecker: CEO of American Media

Lilian Roten: VP of Swissotel Hotels

Kenny Dichter: Founder/CEO of Wheels Up

Joshua Tetrick: Founder/CEO of Hampton Creek

Paul James: Global Brand Leader of The Luxury Collection

Dr. James Wagner: President of Emory University

Amy Thompson: President of ATM Artists & Management

Neil Gillis: President of Round Hill Music

Brett Matteson: President of Columbia Hospitality

Jonathan Reckford: CEO of Habitat For Humanity

Phil Harrison: President/CEO of Perkins+Will

Chef Bill Telepan

Tony Horton: Founder of P90X

Beth Weissenberger: Co-Founder of The Handel Group

Michael Fertik: Founder/CEO of

Dana Cowin: Editor-in-Chief of Food & Wine

Bob Proctor: Chairman of Proctor/Gallagher Institute

Dennis Turcinovic: Owner of Delmonicos

Vittorio Assaf: Co-Founder of Serafina Restaurant Group

Shafqat Islam: Co-Founder of Newscred

Matt Williams: CEO of The Martin Agency

Bruce Rogers: Executive Chef at Hale & Hearty

Caleb Merkl: Co-Founder of Maple

Candy Argondizza: VP of Culinary at ICC

Neil Sazant: President of The Sagamore

Matt Straz: Founder/CEO of Namely

Terry Couglin: Managing Partner of Marta/Maialino

Andrei Cherny: Co-Founder/CEO of Aspiration

Ronen Nissenbaum: Managing Director of Waldorf Astoria NY

Patrick Godfrey: President of Godfrey Q

Sarah Berman: Founder/President of The Berman Group

Michael Schwartz: Owner of Genuine Hospitality Group

Stephan Aarstol: Founder/CEO of Tower Paddle Boards

Peter Shaindlin: COO of Halekulani Corp.

August Cardona: Founder/CEO of Epicurean Group

Nick Kenner: Co-Founder of Just Salad

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Caroline Leavitt: NY Times Bestselling Author

My NativeAdVantage: (Click to watch My Native Trailer)


Caroline Leavitt is the New York Times Bestselling and critically acclaimed author of Pictures of You, Is This Tomorrow, Cruel Beautful world and more. A book critic for the San Francisco Chronicle and People Magazine, her essays, reviews and stories have appeared in Modern Love in the New York Times, Real Simple, Salon, The Manifest-Station, and more. An award-winning novel writing instructor at both Stanford and UCLA Writers Program Extension online, she also works with private clients and runs the blog on creativity, A New York Foundation of the Arts Fellow in Fiction, she is also a Goldenberg Prize Fiction winner, and a finalist int he Sundance Screenwriter's Lab and the Nickelodeon Screenwriters Fellowship.

What do I do best?

I think I’ve learned to be really kind and generous over the years, and I am really proud of that. I know first hand how hard it is to be a novelist, so I make it my job (and my honor) to help every novelist I can, either by interviewing them or helping them promote their books or just befriending them!

What makes me the best version of myself?

Writing. It truly does. I always am drawn to stories that haunt me personally, to questions that I myself need to answer. I try to be very brave and go as deeply as I can, and often the answers I find surprise me. How do you become part of a community that doesn’t want you? (Answer: you form your own community—Is This Tomorrow. How do you fix someone you love? Answer” Sometimes you cannot and you have to just let life wash over you> Cruel Beautiful World.)

What are my aspirations?

A long time ago, I wanted to be famous. Then I got famous, and it wasn’t anything like what I expected. I now know that the most important thing in the world is love. I love my husband. I love our son. I love my work. That is what matters.

My Biggest Success?

I was terrified to have children because my own childhood was so awful, but my husband and I decided we would raise our son the opposite of how we were raised. He’s now 21, kind, an actor, creativie, funny, smart. It makes me feel that I healed that wound!

Also, I never gave up on being a writer. My career, I thought, was over with mu 9th novel, Pictures of You, which was rejected on contract by my then publisher as “not being special enough.” I cried hysterically. But in a month, Algonquin Books picked it up and turned that “non-special” novel into a New York Times Bestseller its first few weeks out!

My Most Challenging Moment?

A zillion years ago, my fiancé died suddenly two weeks before our wedding. I grieved so hard, I couldn’t stand it. After four months, I decided the only way to stop the grief was to hurl myself into another relationship—any relationship. I ended up spending two years with a controlling man who would not let me eat, who monitored my friends and even went into my computer and changed my work! I had a terrible choice—if I left him, I’d be free of the control, but I would have to grieve. If I stayed, I wouldn’t grieve, but  I would lose myself. In the end, I left, and I grieved hard again for another two years, but then I met my husband!

My Motto?

Never. Ever. Give. Up. See #4.

My Favorite People/Role Models?

John Irving is my role model in writing. He has this wonderful quote that says: If you don't’ feel you are possibly on the edge of humiliating yourself, of losing control of the whole thing, than what you are doing is not very vital. I loved that quote so much that I tracked him down to thank him!

My Favorite Places/Destinations?

New York City, specifically Manhattan. I was in a first unhappy marriage and living in Pittsburgh with my then husband, and I just felt that the city did not love me, and I did not love the city back. When my first husband booted me out, I fled to Manhattan. The first day I was there, I ran into a guy who had a tree branch strapped on his head and he was grinning at me. He said, “East side! West Side! Uptown! Downtown! Where’d you want to go?” I KNEW I was home. Manhattan just makes me feel alive.

My Favorite Products/Objects?

A friend of mine, Jo Fisher, who I’ve known since college gave me this big Dali clock. It looks as if it is melting, and it reminds me that the universe and time re weirder than we can ever imagine—and that makes me think that anything can be possible.

My Current Passions?

Another novelist, Gina Sorell, and I wrote a TV pilot! We had no idea what we were doing, but we landed a Hollywood agent who is now shopping it about! Whatever happens with the pilot, I have the joy of having done something I never thought I could do!