NativeAdVantage 10-Q2BA:

(10 Questions 2B Answered)

What do you do best?
What makes you the best?
Biggest success?
What are your aspirations?
Most challenging moment?
Favorite Motto?
Favorite People?
Favorite Places?
Favorite Products?
Current Passions?

Featured NativeAdVantage:

Andy Weir: Author of "The Martian"

John Philipson: VP, Six Senses Resorts

Tom Sito: Chair of Animation, USC Film School

Elizabeth Wynn: Broker, Sotheby's RE

Leonard Greenhalgh: Professor, Tuck-Darmouth)

Ryan Blair: NY Times Best Selling Author/Entrepreneur


Featured NativeAdVice:

Shai Reshef: Founder of University of the People

Paul D'Arcy: SVP of Indeed

Susan Hatje: GM of Mandarin Oriental, NY

Dan Laufer: Co-Founder of RentLingo

Hilary Laney: President of Tri-Digital

Greg Marsh: Co-Founder of onefinestay

Omar Qari: Co-Founder of Abacus

Gabriell Weinberg: Founder of DuckDuckGo

Stacy Rauen: E-I-C of Hospitality Design Mag

Jon Gray: CRO of HomeAway

Joe Speiser: Co-Founder of

Ben McKean: Co-Founder of HungryRoot

John Boiler: Founder/CEO of 72andSunny

Wayne Pacelle: CEO of The Humane Society of the US

Tom Guay: GM at The Sagamore Resort

Dr. Alejandro Junger: Founder of The Clean Program

Rob Flaherty: CEO of Ketchum

Neil Thanedar: Founder/CEO of LabDoor

Andy Grinsfelder: VP of Sales/Marketing, Delaware North Resorts

Laura Frerer-Schmidt: VP/Publisher of Women's Health

Avi Steinlauf: CEO of

Kathy Bloomgarden: CEO of Ruder Finn

Gabriel Flateman: Co-Founder/CTO of Casper

Mark Bartels: CEO of StumbleUpon

Bill Hagelstein: President/CEO of RPA

Adam Singolda: Founder/CEO of Taboola

Jonathan Plutzik: Proprietor of The Betsy-South Beach

Jessica Scorpio: Founder/VP of Marketing at GetAround

Ralph McRae: CEO of Leading Brands

Warren Berger: Bestselling Author

Liz Kaplow: Founder/CEO of Kaplow Communications

Dave Girouard: Founder/CEO of UpStart

Dave Asprey: Founder of BullectProof Executive

Douglas C. Smith: President of EDSA

Val Difebo: CEO of Deutsch NY

Guido Polito: CEO of Baglioni Hotels

Doyle Graham, Jr.: CEO of Valencia Group

Oscar Farinetti: Founder of Eataly

Angelo Sotira: CEO of DeviantART

Ali Khwaja: CFO of Safecharge

Zach Erdem: Proprietor of 75 Main

Jim Beley: GM of The Umstead Hotel

Alexis Gelburd-Kimler: Proprietor of West Bridge

Elie Georges: Proprietor of Hotel San Regis

Kalen Caughey: Founder o VOKE Tab

Michael Friedenberg: CEO of IDG

Donna Karan: Founder of DKNY

Edward Nardoza: Editor-in-Chief of WWD

Scott Dadich: Editor-in-Chief of Wired

Rhona Murphy: Former CEO of The Daily Beast

David J. Pecker: CEO of American Media

Lilian Roten: VP of Swissotel Hotels

Kenny Dichter: Founder/CEO of Wheels Up

Joshua Tetrick: Founder/CEO of Hampton Creek

Paul James: Global Brand Leader of The Luxury Collection

Dr. James Wagner: President of Emory University

Amy Thompson: President of ATM Artists & Management

Neil Gillis: President of Round Hill Music

Brett Matteson: President of Columbia Hospitality

Jonathan Reckford: CEO of Habitat For Humanity

Phil Harrison: President/CEO of Perkins+Will

Chef Bill Telepan

Tony Horton: Founder of P90X

Beth Weissenberger: Co-Founder of The Handel Group

Michael Fertik: Founder/CEO of

Dana Cowin: Editor-in-Chief of Food & Wine

Bob Proctor: Chairman of Proctor/Gallagher Institute

Dennis Turcinovic: Owner of Delmonicos

Vittorio Assaf: Co-Founder of Serafina Restaurant Group

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Matt Williams: CEO of The Martin Agency

Bruce Rogers: Executive Chef at Hale & Hearty

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Candy Argondizza: VP of Culinary at ICC

Neil Sazant: President of The Sagamore

Matt Straz: Founder/CEO of Namely

Terry Couglin: Managing Partner of Marta/Maialino

Andrei Cherny: Co-Founder/CEO of Aspiration

Ronen Nissenbaum: Managing Director of Waldorf Astoria NY

Patrick Godfrey: President of Godfrey Q

Sarah Berman: Founder/President of The Berman Group

Michael Schwartz: Owner of Genuine Hospitality Group

Stephan Aarstol: Founder/CEO of Tower Paddle Boards

Peter Shaindlin: COO of Halekulani Corp.

August Cardona: Founder/CEO of Epicurean Group

Nick Kenner: Co-Founder of Just Salad

« Celeste Headlee: Public Broadcast Radio Show Host & Author, "Heard Mentality" and "We Need To Talk" | Main | Dr. Sheila Loanzon: Gynecologist & Best Selling Author »

Andrea Vega: Editor-in-Chief, FinerMinds

My NativeAdVantage:


An aspiring yogini and lover of arts and culture, Andrea Vega is also the Editor in Chief of FinerMinds. In between running FinerMinds, chasing after her 4 children, and building a business, you are also likely to catch Andrea doing handstands against an office wall (the guaranteed cure for a case of writer's block, of course!). To see what Andrea's up to, you can follow her on Facebook or Twitter.

What do I do best?

Whether it be personal or in business, I’ve always had natural inclination toward building bridges between people. Connecting people or helping them find harmony in their relationships is something I love doing

For example, my husband, his ex-wife, and I are all great friends (she’s actually the godmother to our little girl). Last year I penned a letter for my hairstylist to send to her hated mother-in-law and they’re now best friends. Over a business dinner the other day, I convinced one of the guests to write his ex-wife an apology letter after years of them feuding.  I don’t know… it’s my thing. I love seeing people come together.

What makes me the best version of myself?

Grit, I suppose, is the quality that’s gotten me to where I am today. I’m someone who’s been plagued with anxiety since I was a child. For much of my life I’ve had to fight my way through crippling fears to move forward. Every time I’ve been able to make a decision in the face of fear, it’s opened some fantastic doors and simultaneously made me a more courageous person.  

What are my aspirations?

Business-wise, I want the amazing content we publish in Finerminds to inspire and touch lives across the world. And I want my own business to be a raving success.

Personally, I want my home to be a sanctuary for friends new and old. I want to travel more, stress less, and when I’m old and gray, I want to know that I’ve made a difference. I want to know that I’ve been the BEST mom, the BEST friend, and the BEST partner I can be.

My Biggest Success?

Gosh, this sounds so cliche, but no achievement, endeavor, or money I’ve made, has ever given me the joy and pride I’ve experienced in being a mom and step-mom.

The 4 children I get to spend time with and help raise are such spectacular souls, and challenge me constantly to be the best version of myself I can possibly be (even on days where they’re driving me crazy. Perhaps especially on those days!).

My Most Challenging Moment?

Wow, it’s hard to pick one. I’ve had a lot of them.  A more recent challenging moment came about a year ago when my daughter was a baby and I was averaging 4-5 hours of sleep a night, while being a mom to 4 kids, working 60+ hours a week, and trying to be a loving wife.  After a year of it, I finally had a moment of complete meltdown and my poor husband bore the brunt of my emotional tornado. It was then that I realized that I had a choice to continue as things had been going, or to start making changes.

I’ve found that it’s been the small changes I’ve been able to make in my life, that have accumulatively made the most significant impact. I started disciplining myself to go to bed early. I wake up at 5am religiously so that I have time to meditate and do some yoga. I take a slew of vitamins and supplements and eat healthily to be able to adequately fuel my body and mind. I have stressful days for sure, but it’s far more manageable now.

My Motto?

“I will not die an unlived life.” (read the full quote by Dawna Markova)

My Favorite People/Role Models?

My parents, most definitely. I’ve watched them forge a life and marriage that I strive to emulate. Innovators in this world such as Elon Musk, Richard Branson…  People who are “disruptors” and are striving to stretch themselves and create good in the world around them – they inspire me.

My Favorite Places/Destinations?

I love Southeast Asia, but Bali in particular will always hold a special place in my heart.

My Favorite Products/Objects?

My books are my dearest friends. If the house was on fire, I’d grab them first (after my family and furballs were all safe, of course).  

My Current Passions?

I’m creating a fairy garden for my daughter (and for me – let’s be honest). Going out to the garden in the mornings is a blissful spot for me away from the craziness. I’m also in the middle of building a company, and the creative process that goes into each of these endeavors is what lights me up.