NativeAdVantage 10-Q2BA:

(10 Questions 2B Answered)

What do you do best?
What makes you the best?
Biggest success?
What are your aspirations?
Most challenging moment?
Favorite Motto?
Favorite People?
Favorite Places?
Favorite Products?
Current Passions?

Featured NativeAdVantage:

Andy Weir: Author of "The Martian"

John Philipson: VP, Six Senses Resorts

Tom Sito: Chair of Animation, USC Film School

Elizabeth Wynn: Broker, Sotheby's RE

Leonard Greenhalgh: Professor, Tuck-Darmouth)

Ryan Blair: NY Times Best Selling Author/Entrepreneur


Featured NativeAdVice:

Shai Reshef: Founder of University of the People

Paul D'Arcy: SVP of Indeed

Susan Hatje: GM of Mandarin Oriental, NY

Dan Laufer: Co-Founder of RentLingo

Hilary Laney: President of Tri-Digital

Greg Marsh: Co-Founder of onefinestay

Omar Qari: Co-Founder of Abacus

Gabriell Weinberg: Founder of DuckDuckGo

Stacy Rauen: E-I-C of Hospitality Design Mag

Jon Gray: CRO of HomeAway

Joe Speiser: Co-Founder of

Ben McKean: Co-Founder of HungryRoot

John Boiler: Founder/CEO of 72andSunny

Wayne Pacelle: CEO of The Humane Society of the US

Tom Guay: GM at The Sagamore Resort

Dr. Alejandro Junger: Founder of The Clean Program

Rob Flaherty: CEO of Ketchum

Neil Thanedar: Founder/CEO of LabDoor

Andy Grinsfelder: VP of Sales/Marketing, Delaware North Resorts

Laura Frerer-Schmidt: VP/Publisher of Women's Health

Avi Steinlauf: CEO of

Kathy Bloomgarden: CEO of Ruder Finn

Gabriel Flateman: Co-Founder/CTO of Casper

Mark Bartels: CEO of StumbleUpon

Bill Hagelstein: President/CEO of RPA

Adam Singolda: Founder/CEO of Taboola

Jonathan Plutzik: Proprietor of The Betsy-South Beach

Jessica Scorpio: Founder/VP of Marketing at GetAround

Ralph McRae: CEO of Leading Brands

Warren Berger: Bestselling Author

Liz Kaplow: Founder/CEO of Kaplow Communications

Dave Girouard: Founder/CEO of UpStart

Dave Asprey: Founder of BullectProof Executive

Douglas C. Smith: President of EDSA

Val Difebo: CEO of Deutsch NY

Guido Polito: CEO of Baglioni Hotels

Doyle Graham, Jr.: CEO of Valencia Group

Oscar Farinetti: Founder of Eataly

Angelo Sotira: CEO of DeviantART

Ali Khwaja: CFO of Safecharge

Zach Erdem: Proprietor of 75 Main

Jim Beley: GM of The Umstead Hotel

Alexis Gelburd-Kimler: Proprietor of West Bridge

Elie Georges: Proprietor of Hotel San Regis

Kalen Caughey: Founder o VOKE Tab

Michael Friedenberg: CEO of IDG

Donna Karan: Founder of DKNY

Edward Nardoza: Editor-in-Chief of WWD

Scott Dadich: Editor-in-Chief of Wired

Rhona Murphy: Former CEO of The Daily Beast

David J. Pecker: CEO of American Media

Lilian Roten: VP of Swissotel Hotels

Kenny Dichter: Founder/CEO of Wheels Up

Joshua Tetrick: Founder/CEO of Hampton Creek

Paul James: Global Brand Leader of The Luxury Collection

Dr. James Wagner: President of Emory University

Amy Thompson: President of ATM Artists & Management

Neil Gillis: President of Round Hill Music

Brett Matteson: President of Columbia Hospitality

Jonathan Reckford: CEO of Habitat For Humanity

Phil Harrison: President/CEO of Perkins+Will

Chef Bill Telepan

Tony Horton: Founder of P90X

Beth Weissenberger: Co-Founder of The Handel Group

Michael Fertik: Founder/CEO of

Dana Cowin: Editor-in-Chief of Food & Wine

Bob Proctor: Chairman of Proctor/Gallagher Institute

Dennis Turcinovic: Owner of Delmonicos

Vittorio Assaf: Co-Founder of Serafina Restaurant Group

Shafqat Islam: Co-Founder of Newscred

Matt Williams: CEO of The Martin Agency

Bruce Rogers: Executive Chef at Hale & Hearty

Caleb Merkl: Co-Founder of Maple

Candy Argondizza: VP of Culinary at ICC

Neil Sazant: President of The Sagamore

Matt Straz: Founder/CEO of Namely

Terry Couglin: Managing Partner of Marta/Maialino

Andrei Cherny: Co-Founder/CEO of Aspiration

Ronen Nissenbaum: Managing Director of Waldorf Astoria NY

Patrick Godfrey: President of Godfrey Q

Sarah Berman: Founder/President of The Berman Group

Michael Schwartz: Owner of Genuine Hospitality Group

Stephan Aarstol: Founder/CEO of Tower Paddle Boards

Peter Shaindlin: COO of Halekulani Corp.

August Cardona: Founder/CEO of Epicurean Group

Nick Kenner: Co-Founder of Just Salad

« Dr. Beth Kurland: clinical psychologist & and author | Main | Mel Schwartz: Psychotherapist, marriage counselor, author & speaker »

Rachel Pedersen: Social Media Strategist

My NativeAdVantage:


Rachel Pedersen is a Social Media Strategist recognized by Content Marketing Institute as one of the Most Influential Online Marketers. Rachel went from a college drop-out, single mother on welfare - to a successful and highly sought after Social Media Strategist and educator. She has been featured on top publications such as Huffington Post, Cosmopolitan, The Daily Mail and more, as well as on top podcasts such as Entrepreneur On Fire. Rachel is the founder of Social Media United, a leading online university for those aspiring to become successful social media managers and strategists. Her students have each had their own tremendous success, securing clients, growing their skills, and leaving their 9-5s. Learn more about her at

What do you do best?

The best things that I do include implementing big things that make an impact. I don't really like details, I prefer the big picture and seeing how many moving pieces come together and that's both in personal life and in business.

What makes you the best version of yourself?

I always have and always will have the strongest work ethic you might ever meet. I'm absolutely obsessed with working when I feel the work I'm doing is fulfilling. It gives me this insatiable drive to create big things.

What are your aspirations?

My personal aspirations are to buy a house that is big enough to host our entire extended family for holidays. To have a house that's filled with love, game and great atmosphere where our kids want to bring their friends over. To be really close to family always, that's absolutely essential to me. Family is everything. My business aspirations are to honestly grow a business as big as we can make it and still have a ton of fun. Fun is huge to me and if I'm not having fun doing something then I don't want to do it anymore.

Biggest Success?

So far it has been seeing people become successful and good citizens in society (because of some way they were impacted by what I do).My students have been giving back, hiring people and building successful businesses. My clients who have business that are exploding are creating non profits that give back to the community. But my biggest success has been seeing that my kids are good people who respect others and want to help.

Most Challenging Moment?

My most challenging moment was hands down the day that somebody I really trusted completely turned on me, betrayed me and tried to essentially steal everyone from my program. It hit me really hard because it was the same week that my cousin committed suicide. The combination of the personal aspect and business emotions was just a little bit too much for me at that phase of life.


Take care of people and people will take care of you.

Favorite People?

My favorite people and role models are Brian Chesky, Dolly Parton, The Kardashian Empire (as weird as that is) and Oprah Winfrey.

Favorite Places?

I absolutely love the Dominican Republic and I'm super excited for Spain to shortly become one of my favorite places (because I have a very strong gut feeling it will be).

Favorite Products?

I am obsessed with MIG Soaps because it is the only skincare I'm not allergic to and it is heavenly. I love books, especially anything from Liane Moriarty. I'm obsessed with anything from Tootsie Rolls and then beyond that no brand names. I just like clever mugs and cute T-shirts.

Current Passions?

My passions are actually pretty nerdy. I love working, board games (and any games with my family), video games. I really enjoy going to the shooting range and reading.

References (1)

References allow you to track sources for this article, as well as articles that were written in response to this article.

Reader Comments

There are no comments for this journal entry. To create a new comment, use the form below.

PostPost a New Comment

Enter your information below to add a new comment.

My response is on my own website »
Author Email (optional):
Author URL (optional):
All HTML will be escaped. Hyperlinks will be created for URLs automatically.