NativeAdVantage 10-Q2BA:

(10 Questions 2B Answered)

What do you do best?
What makes you the best?
Biggest success?
What are your aspirations?
Most challenging moment?
Favorite Motto?
Favorite People?
Favorite Places?
Favorite Products?
Current Passions?

Featured NativeAdVantage:

Andy Weir: Author of "The Martian"

John Philipson: VP, Six Senses Resorts

Tom Sito: Chair of Animation, USC Film School

Elizabeth Wynn: Broker, Sotheby's RE

Leonard Greenhalgh: Professor, Tuck-Darmouth)

Ryan Blair: NY Times Best Selling Author/Entrepreneur


Featured NativeAdVice:

Shai Reshef: Founder of University of the People

Paul D'Arcy: SVP of Indeed

Susan Hatje: GM of Mandarin Oriental, NY

Dan Laufer: Co-Founder of RentLingo

Hilary Laney: President of Tri-Digital

Greg Marsh: Co-Founder of onefinestay

Omar Qari: Co-Founder of Abacus

Gabriell Weinberg: Founder of DuckDuckGo

Stacy Rauen: E-I-C of Hospitality Design Mag

Jon Gray: CRO of HomeAway

Joe Speiser: Co-Founder of

Ben McKean: Co-Founder of HungryRoot

John Boiler: Founder/CEO of 72andSunny

Wayne Pacelle: CEO of The Humane Society of the US

Tom Guay: GM at The Sagamore Resort

Dr. Alejandro Junger: Founder of The Clean Program

Rob Flaherty: CEO of Ketchum

Neil Thanedar: Founder/CEO of LabDoor

Andy Grinsfelder: VP of Sales/Marketing, Delaware North Resorts

Laura Frerer-Schmidt: VP/Publisher of Women's Health

Avi Steinlauf: CEO of

Kathy Bloomgarden: CEO of Ruder Finn

Gabriel Flateman: Co-Founder/CTO of Casper

Mark Bartels: CEO of StumbleUpon

Bill Hagelstein: President/CEO of RPA

Adam Singolda: Founder/CEO of Taboola

Jonathan Plutzik: Proprietor of The Betsy-South Beach

Jessica Scorpio: Founder/VP of Marketing at GetAround

Ralph McRae: CEO of Leading Brands

Warren Berger: Bestselling Author

Liz Kaplow: Founder/CEO of Kaplow Communications

Dave Girouard: Founder/CEO of UpStart

Dave Asprey: Founder of BullectProof Executive

Douglas C. Smith: President of EDSA

Val Difebo: CEO of Deutsch NY

Guido Polito: CEO of Baglioni Hotels

Doyle Graham, Jr.: CEO of Valencia Group

Oscar Farinetti: Founder of Eataly

Angelo Sotira: CEO of DeviantART

Ali Khwaja: CFO of Safecharge

Zach Erdem: Proprietor of 75 Main

Jim Beley: GM of The Umstead Hotel

Alexis Gelburd-Kimler: Proprietor of West Bridge

Elie Georges: Proprietor of Hotel San Regis

Kalen Caughey: Founder o VOKE Tab

Michael Friedenberg: CEO of IDG

Donna Karan: Founder of DKNY

Edward Nardoza: Editor-in-Chief of WWD

Scott Dadich: Editor-in-Chief of Wired

Rhona Murphy: Former CEO of The Daily Beast

David J. Pecker: CEO of American Media

Lilian Roten: VP of Swissotel Hotels

Kenny Dichter: Founder/CEO of Wheels Up

Joshua Tetrick: Founder/CEO of Hampton Creek

Paul James: Global Brand Leader of The Luxury Collection

Dr. James Wagner: President of Emory University

Amy Thompson: President of ATM Artists & Management

Neil Gillis: President of Round Hill Music

Brett Matteson: President of Columbia Hospitality

Jonathan Reckford: CEO of Habitat For Humanity

Phil Harrison: President/CEO of Perkins+Will

Chef Bill Telepan

Tony Horton: Founder of P90X

Beth Weissenberger: Co-Founder of The Handel Group

Michael Fertik: Founder/CEO of

Dana Cowin: Editor-in-Chief of Food & Wine

Bob Proctor: Chairman of Proctor/Gallagher Institute

Dennis Turcinovic: Owner of Delmonicos

Vittorio Assaf: Co-Founder of Serafina Restaurant Group

Shafqat Islam: Co-Founder of Newscred

Matt Williams: CEO of The Martin Agency

Bruce Rogers: Executive Chef at Hale & Hearty

Caleb Merkl: Co-Founder of Maple

Candy Argondizza: VP of Culinary at ICC

Neil Sazant: President of The Sagamore

Matt Straz: Founder/CEO of Namely

Terry Couglin: Managing Partner of Marta/Maialino

Andrei Cherny: Co-Founder/CEO of Aspiration

Ronen Nissenbaum: Managing Director of Waldorf Astoria NY

Patrick Godfrey: President of Godfrey Q

Sarah Berman: Founder/President of The Berman Group

Michael Schwartz: Owner of Genuine Hospitality Group

Stephan Aarstol: Founder/CEO of Tower Paddle Boards

Peter Shaindlin: COO of Halekulani Corp.

August Cardona: Founder/CEO of Epicurean Group

Nick Kenner: Co-Founder of Just Salad

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Sarah Price: Best selling Author

My NativeAdVantage:


Sarah Price has always respected and honored her ancestors through the exploration and research about her family’s Anabaptist history and their religion. For over twenty-five years, she has been actively involved in an Amish community in Pennsylvania. The author of over thirty novels, Sarah is finally doing what she always wanted to do: write about the religion and culture that she loves so dearly.

What do you do best?

What makes anyone the “best” is usually a double-edged sword. My biggest flaw is probably also my greatest strength: I simply have a hard time saying no when it comes to pleasing my readers.

I love connecting with my readers every morning when I do live streams on my Facebook page. Sometimes will do crazy things (for me) to entertain them…like live streaming riding (and jumping) a horse to celebrate book sales or playing silly games with my husband (who can draw who without looking at the paper…I won!). Once I flew to Alabama to have lunch with one of my fans for her birthday. Another time I sent a plane ticket to another fan to come to New Jersey to have Thanksgiving with me. Other times I will try to cook or paint (both of which I’m not so good at doing).

Lots of fun things like that to keep things fresh and light.

What makes you the best?

All modesty aside, I love storytelling. If you ask me a question, it becomes a story. I also see stories everywhere I look. The other day, I saw a woman at the Apple store hold a Snapple and a bread stick in the same hand as she walked down the aisle. I actually thought “Wow! What a weird thing, but a great opening line in a story.”

What are your aspirations?

Since I already ran away with the circus as a teenager and owned a pet zebra as an adult, the only thing left is finding a way to open a Monkey Preserve in Belize.  It would be cool to say that to people when I meet them at events when people ask me what I do. Can you imagine their reaction?

From a writing perspective, it would be great to hit the USA Today Bestsellers List as well as New York Times Bestseller List. And I’d love to see a movie made of my best-selling Plain Fame series (think Amish woman meets and marries a Cuban rap star).

Biggest Success?

Undoubtedly, my biggest success is managing to follow my dream. Ever since I was eight years old, I wanted to be a writer. It’s all I used to do…sit at my old Selectric typewriter until the wee hours of the night, clicking away on the keys. I went through reams of paper and correction tape.

When I was younger, people used to chuckle at me. Later, they just dismissed me. But I always knew what I wanted to do.

Life happened and I had to earn a living. I worked in technology for ten years and then marketing for ten years. But I always wrote. The combination of education and writing with technology and marketing? I call it the “perfect storm.”

My diverse background has helped me achieve and maintain success as a self-published writer who attracted traditional publishers and became a best-selling author.

Most Challenging Moment?

Learning how to ballroom dance to help raise money for The Pink Fund. I was still going through breast cancer treatment when Fred Astaire Dance Studio in Morristown asked me to participate in Dancing with the Survivors in 2014. I almost said NO! I really had zero rhythm. But I decided that I couldn’t be a coward.

I’ve actually started competitive dancing and performed in showcases. I still have a lot of work to do, but it’s a great break from writing my books all day long. Plus, I feel a lot better physically and (most days) mentally.

A side benefit: not only did I apply a lot of what I learned from the studio’s business model into my own marketing practice, but I came up with a great (future) storyline based on the way people interact there. Ballroom dancing is a whole new culture that I didn’t even know existed!

Favorite Motto?

"Live life large."

My approach to life is to think out of the box. I love to travel, live adventures, and make every day something amazing.

My most recent “living life large” moment was a month-long sojourn in Belize with my two children and (occasionally) my husband. We lived in a tree house in the jungle on a jaguar preservation with black howler monkeys that hung down from tree limbs and stared at us all day. Those adorable, cute monkeys sound like velociraptors at night. It’s actually really scary. But what a great story to tell!

Favorite People?

Stepping outside of my politically correct answer (husband, children, parents, friends, blah blah blah), I absolutely love Pitbull and Tyler Oakley. Yes, you read that correctly.

Pitbull was my inspiration for my Amazon Top-100 Best-Selling Plain Fame series (and I liked him before he was Mr. Worldwide!) and Tyler Oakley is a hilarious YouTuber.

Both of them are exceptional entrepreneurs, by the way.  The way that they have created business empires and built their brands are beyond impressive. They are role models to so many young people from backgrounds that have not benefited from so many success stories. In addition, they both give back to their fans and local communities.

It’s amazing to realize that inspiration can be found in so many different places and people.

I’d love to hang out and shoot the breeze with both of them (but not together—ha ha).

Favorite Places?

I love to escape the chaos of my house in Morristown, NJ and spend a day or two on our 120-acre horse farm. It’s not far, just 25 minutes from our house. And we have a trailer on the property. It’s the perfect writer’s retreat.

Sometime my 13-year old daughter goes with me and we take midnight walks around a racetrack on the property, leading one of the horses and then sit on a hill chit-chatting while the horse grazes. Other times I go with my husband or a friend. It’s so isolated and the horses are so majestic. Just the smell of a farm brings me peace.

Favorite Products?

My Kindle Paperwhite, my Macbook Pro, and my iPhone.  I don’t think I could exist without either of them.

Current Passions?

Writing, dancing, and painting (a new hobby I just picked up this year). I guess you could say I’m an artsy person looking for ways to express myself and inspire people.