NativeAdVantage 10-Q2BA:

(10 Questions 2B Answered)

What do you do best?
What makes you the best?
Biggest success?
What are your aspirations?
Most challenging moment?
Favorite Motto?
Favorite People?
Favorite Places?
Favorite Products?
Current Passions?

Featured NativeAdVantage:

Andy Weir: Author of "The Martian"

John Philipson: VP, Six Senses Resorts

Tom Sito: Chair of Animation, USC Film School

Elizabeth Wynn: Broker, Sotheby's RE

Leonard Greenhalgh: Professor, Tuck-Darmouth)

Ryan Blair: NY Times Best Selling Author/Entrepreneur


Featured NativeAdVice:

Shai Reshef: Founder of University of the People

Paul D'Arcy: SVP of Indeed

Susan Hatje: GM of Mandarin Oriental, NY

Dan Laufer: Co-Founder of RentLingo

Hilary Laney: President of Tri-Digital

Greg Marsh: Co-Founder of onefinestay

Omar Qari: Co-Founder of Abacus

Gabriell Weinberg: Founder of DuckDuckGo

Stacy Rauen: E-I-C of Hospitality Design Mag

Jon Gray: CRO of HomeAway

Joe Speiser: Co-Founder of

Ben McKean: Co-Founder of HungryRoot

John Boiler: Founder/CEO of 72andSunny

Wayne Pacelle: CEO of The Humane Society of the US

Tom Guay: GM at The Sagamore Resort

Dr. Alejandro Junger: Founder of The Clean Program

Rob Flaherty: CEO of Ketchum

Neil Thanedar: Founder/CEO of LabDoor

Andy Grinsfelder: VP of Sales/Marketing, Delaware North Resorts

Laura Frerer-Schmidt: VP/Publisher of Women's Health

Avi Steinlauf: CEO of

Kathy Bloomgarden: CEO of Ruder Finn

Gabriel Flateman: Co-Founder/CTO of Casper

Mark Bartels: CEO of StumbleUpon

Bill Hagelstein: President/CEO of RPA

Adam Singolda: Founder/CEO of Taboola

Jonathan Plutzik: Proprietor of The Betsy-South Beach

Jessica Scorpio: Founder/VP of Marketing at GetAround

Ralph McRae: CEO of Leading Brands

Warren Berger: Bestselling Author

Liz Kaplow: Founder/CEO of Kaplow Communications

Dave Girouard: Founder/CEO of UpStart

Dave Asprey: Founder of BullectProof Executive

Douglas C. Smith: President of EDSA

Val Difebo: CEO of Deutsch NY

Guido Polito: CEO of Baglioni Hotels

Doyle Graham, Jr.: CEO of Valencia Group

Oscar Farinetti: Founder of Eataly

Angelo Sotira: CEO of DeviantART

Ali Khwaja: CFO of Safecharge

Zach Erdem: Proprietor of 75 Main

Jim Beley: GM of The Umstead Hotel

Alexis Gelburd-Kimler: Proprietor of West Bridge

Elie Georges: Proprietor of Hotel San Regis

Kalen Caughey: Founder o VOKE Tab

Michael Friedenberg: CEO of IDG

Donna Karan: Founder of DKNY

Edward Nardoza: Editor-in-Chief of WWD

Scott Dadich: Editor-in-Chief of Wired

Rhona Murphy: Former CEO of The Daily Beast

David J. Pecker: CEO of American Media

Lilian Roten: VP of Swissotel Hotels

Kenny Dichter: Founder/CEO of Wheels Up

Joshua Tetrick: Founder/CEO of Hampton Creek

Paul James: Global Brand Leader of The Luxury Collection

Dr. James Wagner: President of Emory University

Amy Thompson: President of ATM Artists & Management

Neil Gillis: President of Round Hill Music

Brett Matteson: President of Columbia Hospitality

Jonathan Reckford: CEO of Habitat For Humanity

Phil Harrison: President/CEO of Perkins+Will

Chef Bill Telepan

Tony Horton: Founder of P90X

Beth Weissenberger: Co-Founder of The Handel Group

Michael Fertik: Founder/CEO of

Dana Cowin: Editor-in-Chief of Food & Wine

Bob Proctor: Chairman of Proctor/Gallagher Institute

Dennis Turcinovic: Owner of Delmonicos

Vittorio Assaf: Co-Founder of Serafina Restaurant Group

Shafqat Islam: Co-Founder of Newscred

Matt Williams: CEO of The Martin Agency

Bruce Rogers: Executive Chef at Hale & Hearty

Caleb Merkl: Co-Founder of Maple

Candy Argondizza: VP of Culinary at ICC

Neil Sazant: President of The Sagamore

Matt Straz: Founder/CEO of Namely

Terry Couglin: Managing Partner of Marta/Maialino

Andrei Cherny: Co-Founder/CEO of Aspiration

Ronen Nissenbaum: Managing Director of Waldorf Astoria NY

Patrick Godfrey: President of Godfrey Q

Sarah Berman: Founder/President of The Berman Group

Michael Schwartz: Owner of Genuine Hospitality Group

Stephan Aarstol: Founder/CEO of Tower Paddle Boards

Peter Shaindlin: COO of Halekulani Corp.

August Cardona: Founder/CEO of Epicurean Group

Nick Kenner: Co-Founder of Just Salad

« Alex Sharry: Yoga Teacher | Main | Ali Owens: Yoga teacher »

Troy Gregory: Broker, Douglas Elliman

My NativeAdVantage:


Troy Gregory's real estate career began in the late 1990's on a personal note, purchasing investment property throughout Southern California. After several years of successful property investment and management he made the transition to pursue real estate as a full-time professional and began working in Los Feliz. He has had great success representing both buyers and sellers of property in Los Angeles, Glendale, Burbank and the San Fernando Valley. Troy spent a good portion of his youth living and traveling in Mexico and South America, working with non-profit organizations and pursuing his passion of rock and mountain climbing. He now resides in Los Angeles with passions focused on community involvement and improving the local schools.

(5121 Franklin Avenue, Los Feliz, CA)

What do you do best?

I take great care of my clients by listening to them. I feel this is my responsibility and the tremendous value that I bring to my business. I have learned and made it my driving force to listen to my clients and guide them to make the smartest and best choices for their own needs. The cornerstone of my business is built on this.

What makes you the best?

When I think back at the influences that have made me successful the first thing to come to mind is my Dad. My parents were successful-high level executives that worked for the State. They had secure jobs, but they had to work really hard to move up through the red tape of the State system. Seeing my Dad work the way he did made a great impression on me. It was not long inspiring speeches or some impressive genetic edge that was passed along, it was the example of working hard and working smart, then hearing the mantra of “hard work and honesty will take you anywhere” that made me the best at what I do.

What are your aspirations?

Personal- My greatest aspirations have to do with my family. Taking care of my wife, being a positive influence and role model to my children.

Business- Professionally, to continue to grow my business. To be a positive, progressive role model in the real estate industry while representing the needs of my clients in a constantly changing market.

Biggest success?

Transitioning from a career that I had outgrown (Telecom Engineer), to one that has brought me personal development, new goals I have met and re-written, while truly being able to help people in a meaningful way.

Most challenging moment?

Directly related to my answer for question 4. Transitioning careers was the most challenging thing I’ve ever done. I left a career at the top of my field, where I had been recognized for my achievements for a career that was in a new part of the city, completely commission based, where the only people I knew were real estate agents that I was essentially competing against. Every aspect of that transition was a challenge….and well worth it.

Favorite Motto?

A man must be big enough to admit his mistakes, smart enough to profit from them, and strong enough to correct them. John C. Maxwell

Favorite People/Role Models?

Favorite people are my family. Role models would be Warren Buffet, my Dad.

Favorite Places?

Griffith Park, the countryside of France and the Sea of Cortez, Mexico. These places resonate with me in a way that makes me feel I belong there.

Favorite Products?

The iPhone and a good surfboard. Iphone is amazing in what it can do, especially for my business and still be aesthetic. A good surfboard is such a simple beautiful design that gracefully functions in nature, and allows me to experience some of natures beauty.

Current Passions?

Travel, great food, the outdoors. I am fortunate that I have been able to travel quite regularly with my family. My wife(Ashley) and I are trying our best to raise “International Children”. I have great friends and clients that are true foodies and we regularly explore the restaurants around Los Angeles. Ashley and I, just this summer, started visiting Michelin rated restaurants for a new dining experience. I also just acquired my first commercial grade espresso machine and am trying to create the perfect cup. No one comes to my house these days without being forced to try an espresso!