NativeAdVantage 10-Q2BA:

(10 Questions 2B Answered)

What do you do best?
What makes you the best?
Biggest success?
What are your aspirations?
Most challenging moment?
Favorite Motto?
Favorite People?
Favorite Places?
Favorite Products?
Current Passions?

Featured NativeAdVantage:

Andy Weir: Author of "The Martian"

John Philipson: VP, Six Senses Resorts

Tom Sito: Chair of Animation, USC Film School

Elizabeth Wynn: Broker, Sotheby's RE

Leonard Greenhalgh: Professor, Tuck-Darmouth)

Ryan Blair: NY Times Best Selling Author/Entrepreneur


Featured NativeAdVice:

Shai Reshef: Founder of University of the People

Paul D'Arcy: SVP of Indeed

Susan Hatje: GM of Mandarin Oriental, NY

Dan Laufer: Co-Founder of RentLingo

Hilary Laney: President of Tri-Digital

Greg Marsh: Co-Founder of onefinestay

Omar Qari: Co-Founder of Abacus

Gabriell Weinberg: Founder of DuckDuckGo

Stacy Rauen: E-I-C of Hospitality Design Mag

Jon Gray: CRO of HomeAway

Joe Speiser: Co-Founder of

Ben McKean: Co-Founder of HungryRoot

John Boiler: Founder/CEO of 72andSunny

Wayne Pacelle: CEO of The Humane Society of the US

Tom Guay: GM at The Sagamore Resort

Dr. Alejandro Junger: Founder of The Clean Program

Rob Flaherty: CEO of Ketchum

Neil Thanedar: Founder/CEO of LabDoor

Andy Grinsfelder: VP of Sales/Marketing, Delaware North Resorts

Laura Frerer-Schmidt: VP/Publisher of Women's Health

Avi Steinlauf: CEO of

Kathy Bloomgarden: CEO of Ruder Finn

Gabriel Flateman: Co-Founder/CTO of Casper

Mark Bartels: CEO of StumbleUpon

Bill Hagelstein: President/CEO of RPA

Adam Singolda: Founder/CEO of Taboola

Jonathan Plutzik: Proprietor of The Betsy-South Beach

Jessica Scorpio: Founder/VP of Marketing at GetAround

Ralph McRae: CEO of Leading Brands

Warren Berger: Bestselling Author

Liz Kaplow: Founder/CEO of Kaplow Communications

Dave Girouard: Founder/CEO of UpStart

Dave Asprey: Founder of BullectProof Executive

Douglas C. Smith: President of EDSA

Val Difebo: CEO of Deutsch NY

Guido Polito: CEO of Baglioni Hotels

Doyle Graham, Jr.: CEO of Valencia Group

Oscar Farinetti: Founder of Eataly

Angelo Sotira: CEO of DeviantART

Ali Khwaja: CFO of Safecharge

Zach Erdem: Proprietor of 75 Main

Jim Beley: GM of The Umstead Hotel

Alexis Gelburd-Kimler: Proprietor of West Bridge

Elie Georges: Proprietor of Hotel San Regis

Kalen Caughey: Founder o VOKE Tab

Michael Friedenberg: CEO of IDG

Donna Karan: Founder of DKNY

Edward Nardoza: Editor-in-Chief of WWD

Scott Dadich: Editor-in-Chief of Wired

Rhona Murphy: Former CEO of The Daily Beast

David J. Pecker: CEO of American Media

Lilian Roten: VP of Swissotel Hotels

Kenny Dichter: Founder/CEO of Wheels Up

Joshua Tetrick: Founder/CEO of Hampton Creek

Paul James: Global Brand Leader of The Luxury Collection

Dr. James Wagner: President of Emory University

Amy Thompson: President of ATM Artists & Management

Neil Gillis: President of Round Hill Music

Brett Matteson: President of Columbia Hospitality

Jonathan Reckford: CEO of Habitat For Humanity

Phil Harrison: President/CEO of Perkins+Will

Chef Bill Telepan

Tony Horton: Founder of P90X

Beth Weissenberger: Co-Founder of The Handel Group

Michael Fertik: Founder/CEO of

Dana Cowin: Editor-in-Chief of Food & Wine

Bob Proctor: Chairman of Proctor/Gallagher Institute

Dennis Turcinovic: Owner of Delmonicos

Vittorio Assaf: Co-Founder of Serafina Restaurant Group

Shafqat Islam: Co-Founder of Newscred

Matt Williams: CEO of The Martin Agency

Bruce Rogers: Executive Chef at Hale & Hearty

Caleb Merkl: Co-Founder of Maple

Candy Argondizza: VP of Culinary at ICC

Neil Sazant: President of The Sagamore

Matt Straz: Founder/CEO of Namely

Terry Couglin: Managing Partner of Marta/Maialino

Andrei Cherny: Co-Founder/CEO of Aspiration

Ronen Nissenbaum: Managing Director of Waldorf Astoria NY

Patrick Godfrey: President of Godfrey Q

Sarah Berman: Founder/President of The Berman Group

Michael Schwartz: Owner of Genuine Hospitality Group

Stephan Aarstol: Founder/CEO of Tower Paddle Boards

Peter Shaindlin: COO of Halekulani Corp.

August Cardona: Founder/CEO of Epicurean Group

Nick Kenner: Co-Founder of Just Salad

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Sara Bordo: Director/Producer of "A BRAVE HEART: The Lizzie Velasquez Story" 

My NativeAdVantage:


Sara started her career in marketing for Clinique and corporate public relations at the Estee Lauder Companies in New York followed by positions in advertising at GSD&M in Austin and DDB in Chicago.

Her tenure in digital marketing and entertainment includes positions as Executive Director of Interactive Marketing at Paramount Pictures, VP of Digital Marketing at MGM Studios, SVP of Marketing at SocialVibe, COO of Jetset Studios, and CEO & Co-Founder of NowLive (acquired by Live Media Group in 2013).  

Sara's role as Executive Producer of TEDxAustinWomen in partnership with the United Nations Foundation contributed to the inaugural event reaching the highest number of viewers over more than 200 TEDxWomen events worldwide.

Sara has attended The White House Women’s Entrepreneurship Conference in 2010 and The White House Champions for Change Summit in 2012, and was nominated for Fortune’s Most Powerful Women Entrepreneur in 2012 and 2013. She has been invited as a speaker for SXSW, The U.S. Air Force Academy’s Leadership Symposium, and Variety’s Venture Capital in Tech Summit, and has been quoted in publications such as The Examiner, Variety, The Business Insider, The Daily News, The Boston Globe, and The Hollywood Reporter.

In 2013, Sara was inducted into The Producer's Guild of America as a member of the New Media Council and the Women's Impact Network.

Most recently, Sara’s company Women Rising produced the documentary A BRAVE HEART: THE LIZZIE VELASQUEZ STORY, which is also Bordo’s directorial debut.  The film can currently be viewed various On Demand platforms including iTunes, Amazon Video and Time Warner Cable.  The film is also available to individuals, educators, communities and organizations that want to host their own screenings in schools or theaters via

What do you do best?

I love assembling teams with heart and a sense of purpose, for whatever I’m working on.

What makes you the best?

We are all working on becoming better at many things, but I enjoy trusting the people I bring together to own their lane and their strengths, while supporting a very collaborative environment.

How will you become the best?

I will become my best when I surrender myself to things that I can’t control, and focus on the areas that I can.

What are your aspirations?

Business: My business aspirations are to leave behind a legacy of empowering women and girls through the best experiences and content possible with my company Women Rising and the clients who we support.

What fascinates you?:

People who understand their purpose.  People who survive and thrive on the other side of adversity.

Favorite Motto: 

“I've learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.”
― Maya Angelou


My mom. My late grandmother. Men who empower their daughters.


Cape Town. Oia. Austin.


My iPhone. Vanity Fair.  Lizzie’s Mophie I’m always borrowing.


My passport. Paddleboarding. Nachos.