NativeAdVantage 10-Q2BA:

(10 Questions 2B Answered)

What do you do best?
What makes you the best?
Biggest success?
What are your aspirations?
Most challenging moment?
Favorite Motto?
Favorite People?
Favorite Places?
Favorite Products?
Current Passions?

Featured NativeAdVantage:

Andy Weir: Author of "The Martian"

John Philipson: VP, Six Senses Resorts

Tom Sito: Chair of Animation, USC Film School

Elizabeth Wynn: Broker, Sotheby's RE

Leonard Greenhalgh: Professor, Tuck-Darmouth)

Ryan Blair: NY Times Best Selling Author/Entrepreneur


Featured NativeAdVice:

Shai Reshef: Founder of University of the People

Paul D'Arcy: SVP of Indeed

Susan Hatje: GM of Mandarin Oriental, NY

Dan Laufer: Co-Founder of RentLingo

Hilary Laney: President of Tri-Digital

Greg Marsh: Co-Founder of onefinestay

Omar Qari: Co-Founder of Abacus

Gabriell Weinberg: Founder of DuckDuckGo

Stacy Rauen: E-I-C of Hospitality Design Mag

Jon Gray: CRO of HomeAway

Joe Speiser: Co-Founder of

Ben McKean: Co-Founder of HungryRoot

John Boiler: Founder/CEO of 72andSunny

Wayne Pacelle: CEO of The Humane Society of the US

Tom Guay: GM at The Sagamore Resort

Dr. Alejandro Junger: Founder of The Clean Program

Rob Flaherty: CEO of Ketchum

Neil Thanedar: Founder/CEO of LabDoor

Andy Grinsfelder: VP of Sales/Marketing, Delaware North Resorts

Laura Frerer-Schmidt: VP/Publisher of Women's Health

Avi Steinlauf: CEO of

Kathy Bloomgarden: CEO of Ruder Finn

Gabriel Flateman: Co-Founder/CTO of Casper

Mark Bartels: CEO of StumbleUpon

Bill Hagelstein: President/CEO of RPA

Adam Singolda: Founder/CEO of Taboola

Jonathan Plutzik: Proprietor of The Betsy-South Beach

Jessica Scorpio: Founder/VP of Marketing at GetAround

Ralph McRae: CEO of Leading Brands

Warren Berger: Bestselling Author

Liz Kaplow: Founder/CEO of Kaplow Communications

Dave Girouard: Founder/CEO of UpStart

Dave Asprey: Founder of BullectProof Executive

Douglas C. Smith: President of EDSA

Val Difebo: CEO of Deutsch NY

Guido Polito: CEO of Baglioni Hotels

Doyle Graham, Jr.: CEO of Valencia Group

Oscar Farinetti: Founder of Eataly

Angelo Sotira: CEO of DeviantART

Ali Khwaja: CFO of Safecharge

Zach Erdem: Proprietor of 75 Main

Jim Beley: GM of The Umstead Hotel

Alexis Gelburd-Kimler: Proprietor of West Bridge

Elie Georges: Proprietor of Hotel San Regis

Kalen Caughey: Founder o VOKE Tab

Michael Friedenberg: CEO of IDG

Donna Karan: Founder of DKNY

Edward Nardoza: Editor-in-Chief of WWD

Scott Dadich: Editor-in-Chief of Wired

Rhona Murphy: Former CEO of The Daily Beast

David J. Pecker: CEO of American Media

Lilian Roten: VP of Swissotel Hotels

Kenny Dichter: Founder/CEO of Wheels Up

Joshua Tetrick: Founder/CEO of Hampton Creek

Paul James: Global Brand Leader of The Luxury Collection

Dr. James Wagner: President of Emory University

Amy Thompson: President of ATM Artists & Management

Neil Gillis: President of Round Hill Music

Brett Matteson: President of Columbia Hospitality

Jonathan Reckford: CEO of Habitat For Humanity

Phil Harrison: President/CEO of Perkins+Will

Chef Bill Telepan

Tony Horton: Founder of P90X

Beth Weissenberger: Co-Founder of The Handel Group

Michael Fertik: Founder/CEO of

Dana Cowin: Editor-in-Chief of Food & Wine

Bob Proctor: Chairman of Proctor/Gallagher Institute

Dennis Turcinovic: Owner of Delmonicos

Vittorio Assaf: Co-Founder of Serafina Restaurant Group

Shafqat Islam: Co-Founder of Newscred

Matt Williams: CEO of The Martin Agency

Bruce Rogers: Executive Chef at Hale & Hearty

Caleb Merkl: Co-Founder of Maple

Candy Argondizza: VP of Culinary at ICC

Neil Sazant: President of The Sagamore

Matt Straz: Founder/CEO of Namely

Terry Couglin: Managing Partner of Marta/Maialino

Andrei Cherny: Co-Founder/CEO of Aspiration

Ronen Nissenbaum: Managing Director of Waldorf Astoria NY

Patrick Godfrey: President of Godfrey Q

Sarah Berman: Founder/President of The Berman Group

Michael Schwartz: Owner of Genuine Hospitality Group

Stephan Aarstol: Founder/CEO of Tower Paddle Boards

Peter Shaindlin: COO of Halekulani Corp.

August Cardona: Founder/CEO of Epicurean Group

Nick Kenner: Co-Founder of Just Salad

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Michael Taylor: Professor, USC School of Cinematic Arts & Founder/Executive Director of the Media Institute for Social Change

My NativeAdVantage:


Michael Taylor is a Professor at the USC School of Cinematic Arts, Founder and Executive Director of the Media Institute for Social Change, and served as Chair of Film and Television Production for ten years.  He is the producer of numerous theatrical and television films and produces within the studio system as well as in the independent film arena.  Taylor's credits include Last Embrace (1979), Bottle Rocket (1996), Phenomenon (1996), The Hi-Line (1999), Instinct (1999), The Pursuit of D.B. Cooper (1981), Mrs. Munck (1995), Princess of Thieves (2001) Phenomenon II (2003), The Commuters (2005), and Copying Beethoven (2006.)  He most recently produced and directed the documentary film entitled NO LABELS.

Among other honors, Taylor is the recipient of The National Board of Review Award, The Fourteenth Annual Genesis Award for Outstanding Feature Film, The Santa Clarita International Film Award for best Tela-Feature, The Variety/EDI $100 Million Award, and is a member of the Academy of Motion Picture Arts and Sciences.  

Taylor began his career as a Motion Picture Executive at United Artists Corporation, and served as UA's Head of European Production based in London. Among the films he supervised during that period were, The Pink Panther Strikes Again, the James Bond thriller The Spy Who Loved Me, and Ken Russell's Valentino. He also served as Vice President, Executive Asst. to the President of Orion Pictures Corporation, where he was involved in the financing, production, and distribution of many notable films including Easy Money, Gorky Park, and Amadeus.


Perhaps my greatest pleasure is bringing talented people together to create a media project.  Whether it’s a feature film that I’m producing, or a student project, or a piece for The Media Institute For Social Change, the organization and problem solving required to realize the vision is something that I find very appealing.


I would never claim to be the best.  I’ve had some good mentors along the way and I feel lucky to now be in a position to mentor others.  To strive to be the best one needs to learn organizational skills and the importance of always being well prepared.  Prep is crucial on the front end of any project and it goes a long way to ensure that the middle and back end go smoothly.


Hopefully by staying current and continuing to learn.  The minute one thinks “I have it mastered” there is nowhere to go but down.  If one keeps learning it’s possible to continue to strive for excellence.  We must continue to evolve and get better at what we do, but in the arts it’s pointless to try to pinpoint who is the best.


PERSONAL: To find the perfect balance between work and play, to be surrounded by good friends and family and find the time to enjoy them both.

BUSINESS: Three years ago I started The Media Institute For Social Change  and it is my passion to grow the Institute and to see it continue to do good work.


People fascinate me and particularly people with talent.  I find it fascinating to try to understand where the talent comes from and how it is expressed.

Favorite Motto:

The impossible takes a little longer.

Favorite People:

Wassily Kandinsky

Miles Davis

Albert Einstein.

Favorite Places:

New York


Any beautiful beach.

Favorite Products:

I’m happy with the iPhone , and I wouldn’t mind a 1955 Jaguar XK150

Current Passions:

Painting, the next movie, and helping filmmakers integrate issues of social change into their work.