NativeAdVantage 10-Q2BA:

(10 Questions 2B Answered)

What do you do best?
What makes you the best?
Biggest success?
What are your aspirations?
Most challenging moment?
Favorite Motto?
Favorite People?
Favorite Places?
Favorite Products?
Current Passions?

Featured NativeAdVantage:

Andy Weir: Author of "The Martian"

John Philipson: VP, Six Senses Resorts

Tom Sito: Chair of Animation, USC Film School

Elizabeth Wynn: Broker, Sotheby's RE

Leonard Greenhalgh: Professor, Tuck-Darmouth)

Ryan Blair: NY Times Best Selling Author/Entrepreneur


Featured NativeAdVice:

Shai Reshef: Founder of University of the People

Paul D'Arcy: SVP of Indeed

Susan Hatje: GM of Mandarin Oriental, NY

Dan Laufer: Co-Founder of RentLingo

Hilary Laney: President of Tri-Digital

Greg Marsh: Co-Founder of onefinestay

Omar Qari: Co-Founder of Abacus

Gabriell Weinberg: Founder of DuckDuckGo

Stacy Rauen: E-I-C of Hospitality Design Mag

Jon Gray: CRO of HomeAway

Joe Speiser: Co-Founder of

Ben McKean: Co-Founder of HungryRoot

John Boiler: Founder/CEO of 72andSunny

Wayne Pacelle: CEO of The Humane Society of the US

Tom Guay: GM at The Sagamore Resort

Dr. Alejandro Junger: Founder of The Clean Program

Rob Flaherty: CEO of Ketchum

Neil Thanedar: Founder/CEO of LabDoor

Andy Grinsfelder: VP of Sales/Marketing, Delaware North Resorts

Laura Frerer-Schmidt: VP/Publisher of Women's Health

Avi Steinlauf: CEO of

Kathy Bloomgarden: CEO of Ruder Finn

Gabriel Flateman: Co-Founder/CTO of Casper

Mark Bartels: CEO of StumbleUpon

Bill Hagelstein: President/CEO of RPA

Adam Singolda: Founder/CEO of Taboola

Jonathan Plutzik: Proprietor of The Betsy-South Beach

Jessica Scorpio: Founder/VP of Marketing at GetAround

Ralph McRae: CEO of Leading Brands

Warren Berger: Bestselling Author

Liz Kaplow: Founder/CEO of Kaplow Communications

Dave Girouard: Founder/CEO of UpStart

Dave Asprey: Founder of BullectProof Executive

Douglas C. Smith: President of EDSA

Val Difebo: CEO of Deutsch NY

Guido Polito: CEO of Baglioni Hotels

Doyle Graham, Jr.: CEO of Valencia Group

Oscar Farinetti: Founder of Eataly

Angelo Sotira: CEO of DeviantART

Ali Khwaja: CFO of Safecharge

Zach Erdem: Proprietor of 75 Main

Jim Beley: GM of The Umstead Hotel

Alexis Gelburd-Kimler: Proprietor of West Bridge

Elie Georges: Proprietor of Hotel San Regis

Kalen Caughey: Founder o VOKE Tab

Michael Friedenberg: CEO of IDG

Donna Karan: Founder of DKNY

Edward Nardoza: Editor-in-Chief of WWD

Scott Dadich: Editor-in-Chief of Wired

Rhona Murphy: Former CEO of The Daily Beast

David J. Pecker: CEO of American Media

Lilian Roten: VP of Swissotel Hotels

Kenny Dichter: Founder/CEO of Wheels Up

Joshua Tetrick: Founder/CEO of Hampton Creek

Paul James: Global Brand Leader of The Luxury Collection

Dr. James Wagner: President of Emory University

Amy Thompson: President of ATM Artists & Management

Neil Gillis: President of Round Hill Music

Brett Matteson: President of Columbia Hospitality

Jonathan Reckford: CEO of Habitat For Humanity

Phil Harrison: President/CEO of Perkins+Will

Chef Bill Telepan

Tony Horton: Founder of P90X

Beth Weissenberger: Co-Founder of The Handel Group

Michael Fertik: Founder/CEO of

Dana Cowin: Editor-in-Chief of Food & Wine

Bob Proctor: Chairman of Proctor/Gallagher Institute

Dennis Turcinovic: Owner of Delmonicos

Vittorio Assaf: Co-Founder of Serafina Restaurant Group

Shafqat Islam: Co-Founder of Newscred

Matt Williams: CEO of The Martin Agency

Bruce Rogers: Executive Chef at Hale & Hearty

Caleb Merkl: Co-Founder of Maple

Candy Argondizza: VP of Culinary at ICC

Neil Sazant: President of The Sagamore

Matt Straz: Founder/CEO of Namely

Terry Couglin: Managing Partner of Marta/Maialino

Andrei Cherny: Co-Founder/CEO of Aspiration

Ronen Nissenbaum: Managing Director of Waldorf Astoria NY

Patrick Godfrey: President of Godfrey Q

Sarah Berman: Founder/President of The Berman Group

Michael Schwartz: Owner of Genuine Hospitality Group

Stephan Aarstol: Founder/CEO of Tower Paddle Boards

Peter Shaindlin: COO of Halekulani Corp.

August Cardona: Founder/CEO of Epicurean Group

Nick Kenner: Co-Founder of Just Salad

« Arielle Patrick: Publicist | Main | Jeanette Bronee: Self Nourishment Counselor & Author »

Bill Rinehart: Founder & CEO of DUFL

My NativeAdVantage:


A groundbreaking serial tech entrepreneur and leader, Bill Rinehart has built and orchestrated successful exits for 5 companies in 15 years, serving as the driving force behind startups and enterprises that have helped shape the Internet as we know it today. At DUFL, Bill drives overall strategy, manages operations and oversees commercial activities. Prior to founding DUFL, Bill was founder, chairman and CEO of Unicorn Media, a cloud video ad insertion technology that was acquired by Brightcove for $49M. Before that, he founded and led Limelight Networks, a global leader in digital content delivery that was backed by Goldman Sachs Capital, Oak Investment Partners and Palo Alto Investors to a successful IPO. Bill also co-founded and served as chairman of Octoblu, a real-time connections and communications management pioneer that was later acquired by Citrix. He has also held senior leadership roles at GlobalCenter, Critical Path and Genuity during his career.

Bill built DUFL to put modern logistics networks to work for business travelers, who typically use those networks to move inventory and people from place to place but are still burdened with maintaining and manually hauling their personal belongings with them on business trips.

What’s Your NativeAdVantage:

What do you do best?

See a need in the marketplace and execute a business to address the need. Also, hiring the right team makes a big difference. Knowing who to hire and putting them in the right job and encouraging them for success is crucial.  

What makes you the best?

The team of people that I have around me. I feel it’s incredibly important to put the right people in the right positions and allow them to run those portions of the business. It creates an atmosphere where everyone knows that they’re making a difference and their contributions are valuable to the company. I feel that telling smart people what to do is very counterproductive in building a meaningful business.

How will you become the best?

By hiring the smartest most talented people and allowing them to do their job. My team and I live by the mantra “No one is going to out think us or out work us”.

What are your aspirations?

Personal: My personal aspirations at work are to create great companies that create a lasting value for shareholders and customers and to put people in positions to succeed -  thus adding value to our shareholders, our customers, and our employees. 

Business : I want to build a company that solves problems for customers, is sustainable and creates a lot of jobs.

Motto: What do you want to live by?

Good things come to those who work their asses off and never give up.

People: Who do you want to meet?

Muhammad Ali

Places: Where do you want to go?

I’ve been fortunate enough to go to most of the places that I have wanted to visit, but I’d still like to go to Brazil, and I’m hoping to find the time to do that soon.

Products: What do you want to have?

A self driving car.

Passions: What hobbies/interests do you want to learn/excel at?

I would like to become better at golf, and I would like to fly-fish more often

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