NativeAdVantage 10-Q2BA:

(10 Questions 2B Answered)

What do you do best?
What makes you the best?
Biggest success?
What are your aspirations?
Most challenging moment?
Favorite Motto?
Favorite People?
Favorite Places?
Favorite Products?
Current Passions?

Featured NativeAdVantage:

Andy Weir: Author of "The Martian"

John Philipson: VP, Six Senses Resorts

Tom Sito: Chair of Animation, USC Film School

Elizabeth Wynn: Broker, Sotheby's RE

Leonard Greenhalgh: Professor, Tuck-Darmouth)

Ryan Blair: NY Times Best Selling Author/Entrepreneur


Featured NativeAdVice:

Shai Reshef: Founder of University of the People

Paul D'Arcy: SVP of Indeed

Susan Hatje: GM of Mandarin Oriental, NY

Dan Laufer: Co-Founder of RentLingo

Hilary Laney: President of Tri-Digital

Greg Marsh: Co-Founder of onefinestay

Omar Qari: Co-Founder of Abacus

Gabriell Weinberg: Founder of DuckDuckGo

Stacy Rauen: E-I-C of Hospitality Design Mag

Jon Gray: CRO of HomeAway

Joe Speiser: Co-Founder of

Ben McKean: Co-Founder of HungryRoot

John Boiler: Founder/CEO of 72andSunny

Wayne Pacelle: CEO of The Humane Society of the US

Tom Guay: GM at The Sagamore Resort

Dr. Alejandro Junger: Founder of The Clean Program

Rob Flaherty: CEO of Ketchum

Neil Thanedar: Founder/CEO of LabDoor

Andy Grinsfelder: VP of Sales/Marketing, Delaware North Resorts

Laura Frerer-Schmidt: VP/Publisher of Women's Health

Avi Steinlauf: CEO of

Kathy Bloomgarden: CEO of Ruder Finn

Gabriel Flateman: Co-Founder/CTO of Casper

Mark Bartels: CEO of StumbleUpon

Bill Hagelstein: President/CEO of RPA

Adam Singolda: Founder/CEO of Taboola

Jonathan Plutzik: Proprietor of The Betsy-South Beach

Jessica Scorpio: Founder/VP of Marketing at GetAround

Ralph McRae: CEO of Leading Brands

Warren Berger: Bestselling Author

Liz Kaplow: Founder/CEO of Kaplow Communications

Dave Girouard: Founder/CEO of UpStart

Dave Asprey: Founder of BullectProof Executive

Douglas C. Smith: President of EDSA

Val Difebo: CEO of Deutsch NY

Guido Polito: CEO of Baglioni Hotels

Doyle Graham, Jr.: CEO of Valencia Group

Oscar Farinetti: Founder of Eataly

Angelo Sotira: CEO of DeviantART

Ali Khwaja: CFO of Safecharge

Zach Erdem: Proprietor of 75 Main

Jim Beley: GM of The Umstead Hotel

Alexis Gelburd-Kimler: Proprietor of West Bridge

Elie Georges: Proprietor of Hotel San Regis

Kalen Caughey: Founder o VOKE Tab

Michael Friedenberg: CEO of IDG

Donna Karan: Founder of DKNY

Edward Nardoza: Editor-in-Chief of WWD

Scott Dadich: Editor-in-Chief of Wired

Rhona Murphy: Former CEO of The Daily Beast

David J. Pecker: CEO of American Media

Lilian Roten: VP of Swissotel Hotels

Kenny Dichter: Founder/CEO of Wheels Up

Joshua Tetrick: Founder/CEO of Hampton Creek

Paul James: Global Brand Leader of The Luxury Collection

Dr. James Wagner: President of Emory University

Amy Thompson: President of ATM Artists & Management

Neil Gillis: President of Round Hill Music

Brett Matteson: President of Columbia Hospitality

Jonathan Reckford: CEO of Habitat For Humanity

Phil Harrison: President/CEO of Perkins+Will

Chef Bill Telepan

Tony Horton: Founder of P90X

Beth Weissenberger: Co-Founder of The Handel Group

Michael Fertik: Founder/CEO of

Dana Cowin: Editor-in-Chief of Food & Wine

Bob Proctor: Chairman of Proctor/Gallagher Institute

Dennis Turcinovic: Owner of Delmonicos

Vittorio Assaf: Co-Founder of Serafina Restaurant Group

Shafqat Islam: Co-Founder of Newscred

Matt Williams: CEO of The Martin Agency

Bruce Rogers: Executive Chef at Hale & Hearty

Caleb Merkl: Co-Founder of Maple

Candy Argondizza: VP of Culinary at ICC

Neil Sazant: President of The Sagamore

Matt Straz: Founder/CEO of Namely

Terry Couglin: Managing Partner of Marta/Maialino

Andrei Cherny: Co-Founder/CEO of Aspiration

Ronen Nissenbaum: Managing Director of Waldorf Astoria NY

Patrick Godfrey: President of Godfrey Q

Sarah Berman: Founder/President of The Berman Group

Michael Schwartz: Owner of Genuine Hospitality Group

Stephan Aarstol: Founder/CEO of Tower Paddle Boards

Peter Shaindlin: COO of Halekulani Corp.

August Cardona: Founder/CEO of Epicurean Group

Nick Kenner: Co-Founder of Just Salad

« Josh Chetwynd: Journalist, Author & Broadcaster | Main | Raz Wasserstein & Doron Oded: Co-Founders of Remini »

Bartosz Gonczarek: Chief Executive Officer & Co-Founder of Explain Everything, Inc.


Bartosz Gonczarek is Chief Executive Officer & Co-Founder of Explain Everything, Inc., an innovative company that created a popular interactive screencasting whiteboard app used by over 2 million students and teachers worldwide.

Passionate about technology and problem solving, during early days of his professional career in IT Bartosz decided to change his focus to people and surrounding issues of leadership. Shortly after, being a consultant and advisor to boards of directors of public and private European companies, he realized that he could use his experiences to start a business. And so, together with his longtime friend Piotr Sliwinski (currently the CTO of Explain Everything), their first startup came to be: MorrisCooke, a software development studio that created several iPhone and iPad apps based on an innovative animation engine invented by Piotr and developed in-house. One of those apps, created in cooperation with Reshan Richards, a US-based educator and researcher, became an immediate success. Since 2012 Bart led the company as it was growing, started a new US-based venture, Explain Everything Inc., with offices in New York and Wroclaw, Poland, and finalized a $2M Round A investment.

Bartosz is a native of Poland, speaks 4 languages, and holds degrees in math, computer science and economics. Privately, he’s a very competitive sportsman, passionate reader, and thinker.

What’s Your NativeAdVantage:

What do you do best?

I don’t have the luxury of calling myself as the best at something. Instead, I’m mediocre at more than the average number of things a single person can conceive. However, I feel that this range gives me an advantage. You can certainly achieve the status of being “the best” at something, but only if you are narrowly focused. Such focus can limit you to one, single field. However, there are some exceptions such as the astronomer Edwin Hubble who was exceptional in many fields, both athletic and intellectual.

In software innovations, such as our app - Explain Everything, versatility and broad interests are necessary to make the best use of separate viewpoints and opposite ideas to push innovations forward. Organizing this versatile process is something I try to do best.

What makes you the best?

Since I’m aware that I don’t excel on each and every field, I know how to measure my limits. This knowledge allows me to find and recruit others that are better than me, to fill existing gaps. Teams that I have managed to assemble could probably be named “the best”.

How will you become the best?

You become the best in a process of small consecutive improvements. If you’re able to direct your efforts in a proper direction, becoming best is merely a matter of time. So formula for becoming the best in my opinion has something to do with patience (as at the beginning you won’t see the signs of improvements) and persistence.

What are your aspirations?


My personal aspirations have much to do with results in sport. In business we’re all about team effort and team achievements, you can’t isolate single person responsible for our company success.  Therefore my personal aspirations are related to results in endurance sports. Only there I’m the solely responsible person for the end race result. Currently I aim for sub 3h marathon next year and to finishing half-Ironman triathlon distance under 4h20min. If I prove that I can accomplish that - everyone might as well.


All aspirations are related to our product – Explain Everything. For me it’s not just a drawing app or an animation app. I like to see it as something more profound – a next big thing in evolution of media that we use for explanations. All previous technology breakthroughs were related to hardware – stone tablets, paper, now tablet devices. Starting with the iPad, each consecutive breakthrough will happen in software and here lies our chance. I hope that we can make Explain Everything the tool of choice for those that need to explain their thinking to others – whether it be locally or remotely.

Motto: What do you want to live by?

Conceivable goals can be achieved. Not knowing “how” proves that you need to keep looking for a way to do it.

People: Who do you want to meet?

We receive tremendous amount of positive feedback from our users. The people that we don’t know in person thank us for improving the way they work or share knowledge. That’s the pinnacle of experience for each creator. If I had a chance - I’d love to meet each of them and observe the very instant of user’s appreciation, when he or she realizes that with Explain Everything something that was previously complicated can be achieved effortlessly.

Places: Where do you want to go?

To places related to birth of our best ideas… as I prefer dimension of ideas than space. I can’t say that for that purpose I like the office or any meeting place - It’s not always there we ideas come. But I can honestly say that I remember each and every place where we had a breakthrough idea – those moments and places I treasure, remember and want to return to.

Products: What do you want to have?

I’d like to have a future release of Explain Everything – let’s say that it’s the 2020 edition, to check how it works and how our todays discussions were involved in it! :)

Passions: What hobbies/interests do you want to learn/excel at?

I have a great interest in what ancients would call ‘know thyself”. This Delphic maxim inscribed on the wall of Temple of Apollo has nowadays a new meaning – “quantified self”. It’s a movement to incorporate technology into data acquisition on aspects of a person's daily life - biochemistry, moods or performance of your body. I already have years of data stored, would love to find new ways of making sense of it and… explain myself using Explain Everything!

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