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NativeAdVantage 10-Q2BA:

(10 Questions 2B Answered)

What do you do best?
What makes you the best?
Biggest success?
What are your aspirations?
Most challenging moment?
Favorite Motto?
Favorite People?
Favorite Places?
Favorite Products?
Current Passions?


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Friday
Nov062015

Dr. Joseph Mayer: Co-Founder & CEO of Cureatr

My NativeAdVantage:

Bio:

Dr. Joseph Mayer, co-founder and CEO of health tech startup Cureatr, is a leader in American healthcare, a licensed physician with experience as a clinician and in clinical research. Cureatr is a network of Care Transition Notifications™ paired with a robust care coordination platform.

In 2011, Dr. Mayer founded Cureatr during his residency at Mt. Sinai Hospital in Manhattan, where he experienced frustrating delays in communicating with other care providers while working in the ER. His experiences and his research revealed that this was an issue occurring in hospitals across the United States, and he created Cureatr as a way to resolve this communication disconnect.

Prior to Cureatr, Dr. Mayer founded two other technology and data companies. He founded Inomaly in 2007, a company that develops applications in order to enable users to find anomalies or important events within their datasets. Before Inomaly, he founded Unwired in 2006, taking the company from a startup to being awarded a government contract to build a regional wireless network in The Netherlands. Dr. Mayer holds a B.S. in Biological Sciences from Stanford University and an M.D. from Columbia University.

What do you do best?

Whether during my time as a physician, researcher, or entrepreneur I’ve always been someone who dives 100% into what I’m doing, takes risks, and does not take “no” for an answer. As a result, people notice that I’m passionate and sincere about whatever I’m working on and therefore I’ve attracted great partners, mentors, and executive champions. Ultimately, finding effective teammates and getting them excited about your vision is what has enabled me to take my ideas from concept to reality. So as a result, throughout my career, what I’ve always done best is “start or build things from scratch” – whether a company, research or volunteer endeavor – because of the characteristics described above.

What makes you the best?

My co-founder, Alex Khomenko, and I have taken everything we’ve learned from my professional healthcare career and his technology and start-up experiences and put that towards addressing a complex healthcare challenge in a simple, elegant way. We’ve hired the best possible team in Health IT, and we have phenomenal investors and advisors from across the payer and provider spectrum who provide crucial strategic guidance and perspectives. Together, we are making it possible for clinicians and care managers to know in real-time when their patients are receiving care anywhere in a region. This kind of real-time knowledge is key for providers that are participating in payment reform programs. Directing patients to the most appropriate care setting at the right time is an important factor in improving outcomes and the patient experience while reducing costs. The fact that our team understands the needs of patients, doctors and payers sets us apart in the marketplace. Our team understands the complexities involved with building regional notification networks and working with private and state-run health information exchanges, including data governance, HIPPA, and privacy and consent rules, which vary by state. However, solving for all of this complexity doesn’t mean the end product is complex. Our mobile and desktop technology is lightweight and intuitive and our clients find it easy to implement without any interruption to their jobs.  This is a major differentiator in the marketplace.

I continue to set goals for Cureatr to grow and expand to help more providers and patients across the United States. We’re working as a team to create a national network of Cureatr users, with even more advanced health IT capabilities than what we’re currently providing. Even though we are still considered to be a startup, we are opening an office in a Midwestern state – one that will help us expand and tap into regional Health IT expertise.

Biggest success?

I’ve always been a person who loves what they do, and put 100% into everything that I work on, and I believe that’s my biggest success! So, I don’t look back and measure one success against another. Right now it’s Cureatr, but at the time becoming a physician was the most rewarding experience for me.

What are your aspirations?

Personal: Personally, it’s most important for me to know that what I’m doing with Cureatr, even though not purely clinical, is actually helping patients and providers.

I have been lucky to have key mentors in my life. I believe in making and keeping relationships. I look forward to someday being a mentor to a young startup entrepreneur, just as I have been lucky enough to have.

Business: I want to build a company, culture, and product that I continue to feel excited about working on…always look forward to Mondays! Also, I want to create something that always has value for our users, partners, and customers.

Most challenging moment?

Deciding to leave full-time clinical practice to go all-in on Cureatr.

Favorite Motto:

I am not really a quote person, but growing up, I was a fan of the theoretical physicist, Richard Feynman, and have always liked this quote, which I think still applies today: "I was born not knowing and have had only a little time to change that here and there."

Favorite People:

My Cureatr staff are my favorite people and the barista that gets my coffee just right…but being serious, my parents and brother are at the top of my list.

Favorite Places:

I lived in Amsterdam for 4 years right after college. It will always feel like a second home to me, as it was a unique experience and time in my life to move to a place where I knew no one and build a community, friendships, and start my first company.

Favorite Products:

I love my car, my Breville coffee and espresso machines and my old mechanical watch. That said, as my team knows, I can’t help myself from buying the latest Apple and Android phones and products.

Current Passions:

I’m passionate about finding solutions to improve our healthcare system. And, coffee, of course.

https://www.facebook.com/Cureatr

https://twitter.com/cureatr