NativeAdVantage 10-Q2BA:

(10 Questions 2B Answered)

What do you do best?
What makes you the best?
Biggest success?
What are your aspirations?
Most challenging moment?
Favorite Motto?
Favorite People?
Favorite Places?
Favorite Products?
Current Passions?

Featured NativeAdVantage:

Andy Weir: Author of "The Martian"

John Philipson: VP, Six Senses Resorts

Tom Sito: Chair of Animation, USC Film School

Elizabeth Wynn: Broker, Sotheby's RE

Leonard Greenhalgh: Professor, Tuck-Darmouth)

Ryan Blair: NY Times Best Selling Author/Entrepreneur


Featured NativeAdVice:

Shai Reshef: Founder of University of the People

Paul D'Arcy: SVP of Indeed

Susan Hatje: GM of Mandarin Oriental, NY

Dan Laufer: Co-Founder of RentLingo

Hilary Laney: President of Tri-Digital

Greg Marsh: Co-Founder of onefinestay

Omar Qari: Co-Founder of Abacus

Gabriell Weinberg: Founder of DuckDuckGo

Stacy Rauen: E-I-C of Hospitality Design Mag

Jon Gray: CRO of HomeAway

Joe Speiser: Co-Founder of

Ben McKean: Co-Founder of HungryRoot

John Boiler: Founder/CEO of 72andSunny

Wayne Pacelle: CEO of The Humane Society of the US

Tom Guay: GM at The Sagamore Resort

Dr. Alejandro Junger: Founder of The Clean Program

Rob Flaherty: CEO of Ketchum

Neil Thanedar: Founder/CEO of LabDoor

Andy Grinsfelder: VP of Sales/Marketing, Delaware North Resorts

Laura Frerer-Schmidt: VP/Publisher of Women's Health

Avi Steinlauf: CEO of

Kathy Bloomgarden: CEO of Ruder Finn

Gabriel Flateman: Co-Founder/CTO of Casper

Mark Bartels: CEO of StumbleUpon

Bill Hagelstein: President/CEO of RPA

Adam Singolda: Founder/CEO of Taboola

Jonathan Plutzik: Proprietor of The Betsy-South Beach

Jessica Scorpio: Founder/VP of Marketing at GetAround

Ralph McRae: CEO of Leading Brands

Warren Berger: Bestselling Author

Liz Kaplow: Founder/CEO of Kaplow Communications

Dave Girouard: Founder/CEO of UpStart

Dave Asprey: Founder of BullectProof Executive

Douglas C. Smith: President of EDSA

Val Difebo: CEO of Deutsch NY

Guido Polito: CEO of Baglioni Hotels

Doyle Graham, Jr.: CEO of Valencia Group

Oscar Farinetti: Founder of Eataly

Angelo Sotira: CEO of DeviantART

Ali Khwaja: CFO of Safecharge

Zach Erdem: Proprietor of 75 Main

Jim Beley: GM of The Umstead Hotel

Alexis Gelburd-Kimler: Proprietor of West Bridge

Elie Georges: Proprietor of Hotel San Regis

Kalen Caughey: Founder o VOKE Tab

Michael Friedenberg: CEO of IDG

Donna Karan: Founder of DKNY

Edward Nardoza: Editor-in-Chief of WWD

Scott Dadich: Editor-in-Chief of Wired

Rhona Murphy: Former CEO of The Daily Beast

David J. Pecker: CEO of American Media

Lilian Roten: VP of Swissotel Hotels

Kenny Dichter: Founder/CEO of Wheels Up

Joshua Tetrick: Founder/CEO of Hampton Creek

Paul James: Global Brand Leader of The Luxury Collection

Dr. James Wagner: President of Emory University

Amy Thompson: President of ATM Artists & Management

Neil Gillis: President of Round Hill Music

Brett Matteson: President of Columbia Hospitality

Jonathan Reckford: CEO of Habitat For Humanity

Phil Harrison: President/CEO of Perkins+Will

Chef Bill Telepan

Tony Horton: Founder of P90X

Beth Weissenberger: Co-Founder of The Handel Group

Michael Fertik: Founder/CEO of

Dana Cowin: Editor-in-Chief of Food & Wine

Bob Proctor: Chairman of Proctor/Gallagher Institute

Dennis Turcinovic: Owner of Delmonicos

Vittorio Assaf: Co-Founder of Serafina Restaurant Group

Shafqat Islam: Co-Founder of Newscred

Matt Williams: CEO of The Martin Agency

Bruce Rogers: Executive Chef at Hale & Hearty

Caleb Merkl: Co-Founder of Maple

Candy Argondizza: VP of Culinary at ICC

Neil Sazant: President of The Sagamore

Matt Straz: Founder/CEO of Namely

Terry Couglin: Managing Partner of Marta/Maialino

Andrei Cherny: Co-Founder/CEO of Aspiration

Ronen Nissenbaum: Managing Director of Waldorf Astoria NY

Patrick Godfrey: President of Godfrey Q

Sarah Berman: Founder/President of The Berman Group

Michael Schwartz: Owner of Genuine Hospitality Group

Stephan Aarstol: Founder/CEO of Tower Paddle Boards

Peter Shaindlin: COO of Halekulani Corp.

August Cardona: Founder/CEO of Epicurean Group

Nick Kenner: Co-Founder of Just Salad

« Dr. Nina Shapiro: Surgeon, Author, & Speaker | Main | Chef Nicholas Kayser: Executive Chef, Vesta »

Dr. Jessica Pierce: Bioethicist, Author, & Expert on ethical aspects of human-animal interactions

My NativeAdVert:

Hi. My name is Jessica Pierce and I’m a writer and bioethicist. My work explores a broad range of ethical issues in biology, medicine, and human-animal relations. I’ve written ten books, including The Last Walk: Reflections on Our Pets at the Ends of Their Lives and Run, Spot, Run: The Ethics of Keeping Pets. My essays have appeared in the New York Times, the Wall Street Journal, and the Guardian and I’m a regular contributor to Psychology Today. My most recent book (co-authored with Marc Bekoff) is called Unleashing Your Dog: A Field Guide To Giving Your Canine Companion the Best Life Possible will be released by New World Library in March of 2019. I hold a Ph.D. from the University of Virginia and an M.T.S. from Harvard University and am currently an Affiliate Faculty at the Center for Bioethics and Humanities, University of Colorado Anschutz Medical School. I live in a small town in Colorado with my husband, dog, and cat. You can find my blog, All Dogs Go to Heaven, here:

My Goal of the Day: Don’t take anything personally.

My Action of the Day: Be kind (to all living creatures).

My Pic of the Day:

A Day in My Life:

What do you love most about Your City?

I love the natural landscape. We’re in the foothills of the Rocky Mountains, and from my front porch I can see two of Colorado’s highest peaks, Long’s Peak and Mount Meeker. We’re surrounded by rolling hills and red rocky outcroppings, and from my door I can access two fantastic trail systems for running and mountain biking. We often see deer and fox on the hillside behind our house and have eagles flying above the ridge and a flock of wild turkeys who roam around our neighborhood. I also love the small town feel of Lyons, population 2000.

Favorite breakfast meal & restaurant?

Oatmeal with some berries and slivered almonds, topped with cinnamon. Or my famous homemade vegan waffles with chopped pecans and raspberry jelly.

What are you doing at:

6:00 AM – I’m a morning person, so by 6am I’m usually at my desk working and enjoying a cup of coffee. The first thing that happens when I get up, though—and before I even get to make that coffee—is what my husband calls “the animal parade.” When I come downstairs, I must immediately love on my cat and feed her breakfast (she will be meowing like crazy) and then go straight to the back door and throw a morning frisbee for my dog (she will be waiting at the door, frisbee in mouth).

10:00 AM – Midmorning, I’ll usually take a break from writing and go out for a run or a mountain bike ride.

12:00 PM - Favorite Lunch spot/meal?

I’ll usually eat lunch at home (salad, typically), or sometimes I’ll be out and about and will grab soup and bread on the run.

7:00 PM -  Dinner time. When it is nice out, my husband and I will sit in the backyard and look at the mountains while we eat. When its chilly, we’ll often be lazy and eat while curled up on the couch by the fire.

11:00 PM – In bed asleep, for sure!

What drink do you need to get through the day and at the end (and how many)?

My morning ritual involves a cup of strong coffee (Dazbog French Roast only!) made in my Aeropress. Occasionally, I’ll have a second cup at my local coffee shop. Later in the day, if I’m low on energy, I’ll drink sparkling water or have a bite or three of dark chocolate.  

Most used App/Favorite Instagram Account?

Audible. I listen to books while I drive and while I cook or do chores. I also listen to books while I fall asleep—it is one of my tricks for dealing with insomnia and “busy mind” syndrome. And it reminds me of when I was little and my father read to me every night before I went to bed.  

What should everyone try at least once?

I try to do something that scares me every day, whether it is making an uncomfortable phone call, telling someone how I really feel, trying a hard, rocky section on my mountain bike, or learning to ride a motorcycle. When I do something (however small) that requires courage, I get a boost of self-confidence that carries me all day.

Where do you enjoy getting lost?

In the forest. I am a big believer in “tree therapy” and find that being surrounded by trees makes me feel calm and happy.