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NativeAdVantage 10-Q2BA:

(10 Questions 2B Answered)

What do you do best?
What makes you the best?
Biggest success?
What are your aspirations?
Most challenging moment?
Favorite Motto?
Favorite People?
Favorite Places?
Favorite Products?
Current Passions?


Featured NativeAdVantage:

Andy Weir: Author of "The Martian"

John Philipson: VP, Six Senses Resorts

Tom Sito: Chair of Animation, USC Film School

Elizabeth Wynn: Broker, Sotheby's RE

Leonard Greenhalgh: Professor, Tuck-Darmouth)

Ryan Blair: NY Times Best Selling Author/Entrepreneur

 

Featured NativeAdVice:

Shai Reshef: Founder of University of the People

Paul D'Arcy: SVP of Indeed

Susan Hatje: GM of Mandarin Oriental, NY

Dan Laufer: Co-Founder of RentLingo

Hilary Laney: President of Tri-Digital

Greg Marsh: Co-Founder of onefinestay

Omar Qari: Co-Founder of Abacus

Gabriell Weinberg: Founder of DuckDuckGo

Stacy Rauen: E-I-C of Hospitality Design Mag

Jon Gray: CRO of HomeAway

Joe Speiser: Co-Founder of LittleThings.com

Ben McKean: Co-Founder of HungryRoot

John Boiler: Founder/CEO of 72andSunny

Wayne Pacelle: CEO of The Humane Society of the US

Tom Guay: GM at The Sagamore Resort

Dr. Alejandro Junger: Founder of The Clean Program

Rob Flaherty: CEO of Ketchum

Neil Thanedar: Founder/CEO of LabDoor

Andy Grinsfelder: VP of Sales/Marketing, Delaware North Resorts

Laura Frerer-Schmidt: VP/Publisher of Women's Health

Avi Steinlauf: CEO of Edmunds.com

Kathy Bloomgarden: CEO of Ruder Finn

Gabriel Flateman: Co-Founder/CTO of Casper

Mark Bartels: CEO of StumbleUpon

Bill Hagelstein: President/CEO of RPA

Adam Singolda: Founder/CEO of Taboola

Jonathan Plutzik: Proprietor of The Betsy-South Beach

Jessica Scorpio: Founder/VP of Marketing at GetAround

Ralph McRae: CEO of Leading Brands

Warren Berger: Bestselling Author

Liz Kaplow: Founder/CEO of Kaplow Communications

Dave Girouard: Founder/CEO of UpStart

Dave Asprey: Founder of BullectProof Executive

Douglas C. Smith: President of EDSA

Val Difebo: CEO of Deutsch NY

Guido Polito: CEO of Baglioni Hotels

Doyle Graham, Jr.: CEO of Valencia Group

Oscar Farinetti: Founder of Eataly

Angelo Sotira: CEO of DeviantART

Ali Khwaja: CFO of Safecharge

Zach Erdem: Proprietor of 75 Main

Jim Beley: GM of The Umstead Hotel

Alexis Gelburd-Kimler: Proprietor of West Bridge

Elie Georges: Proprietor of Hotel San Regis

Kalen Caughey: Founder o VOKE Tab

Michael Friedenberg: CEO of IDG

Donna Karan: Founder of DKNY

Edward Nardoza: Editor-in-Chief of WWD

Scott Dadich: Editor-in-Chief of Wired

Rhona Murphy: Former CEO of The Daily Beast

David J. Pecker: CEO of American Media

Lilian Roten: VP of Swissotel Hotels

Kenny Dichter: Founder/CEO of Wheels Up

Joshua Tetrick: Founder/CEO of Hampton Creek

Paul James: Global Brand Leader of The Luxury Collection

Dr. James Wagner: President of Emory University

Amy Thompson: President of ATM Artists & Management

Neil Gillis: President of Round Hill Music

Brett Matteson: President of Columbia Hospitality

Jonathan Reckford: CEO of Habitat For Humanity

Phil Harrison: President/CEO of Perkins+Will

Chef Bill Telepan

Tony Horton: Founder of P90X

Beth Weissenberger: Co-Founder of The Handel Group

Michael Fertik: Founder/CEO of Reputation.com

Dana Cowin: Editor-in-Chief of Food & Wine

Bob Proctor: Chairman of Proctor/Gallagher Institute

Dennis Turcinovic: Owner of Delmonicos

Vittorio Assaf: Co-Founder of Serafina Restaurant Group

Shafqat Islam: Co-Founder of Newscred

Matt Williams: CEO of The Martin Agency

Bruce Rogers: Executive Chef at Hale & Hearty

Caleb Merkl: Co-Founder of Maple

Candy Argondizza: VP of Culinary at ICC

Neil Sazant: President of The Sagamore

Matt Straz: Founder/CEO of Namely

Terry Couglin: Managing Partner of Marta/Maialino

Andrei Cherny: Co-Founder/CEO of Aspiration

Ronen Nissenbaum: Managing Director of Waldorf Astoria NY

Patrick Godfrey: President of Godfrey Q

Sarah Berman: Founder/President of The Berman Group

Michael Schwartz: Owner of Genuine Hospitality Group

Stephan Aarstol: Founder/CEO of Tower Paddle Boards

Peter Shaindlin: COO of Halekulani Corp.

August Cardona: Founder/CEO of Epicurean Group

Nick Kenner: Co-Founder of Just Salad

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Tuesday
Oct232018

John Hellerman: President, Hellerman Communications

John Hellerman is the President of Hellerman Communications, an award-winning corporate communications agency positioning professionals to win business and navigate crises. John is a Fellow of the College of Law Practice Management, was recently ranked in Chambers & Partners' inaugural Litigation Support guide as a top PR & Communications advisor, recognized in The National Law Journal’s inaugural list of “50 Business of Law Trailblazers & Pioneers,” and named Agency Executive of the Year by PR News. Follow him @jhellerman.

What do you love most about Your City?

First and foremost, I love that DC is the center of our politics. Nearly everything that occurs on the news or impacts the news is going on "down the street." Second, I love DC's proximity to everything else. New York is a day trip, getting to Philly or the mountains or beaches takes less than three hours. Third, is that DC is so beautiful and green. I live close to Rock Creek and can pick up a guest at Reagan National Airport and get home via the less traveled lush, park roads without ever having to see a city building.

Favorite breakfast meal & restaurant?

I'm not a big breakfast eater. If I'm on my own, I typically have a protein shake around 8:00 AM and a 5-hour energy around 10:30 AM (I don't drink coffee, tea or soda, so this is my "blast!"). For a business breakfast, I'm typically dining at a client's invitation and it's usually at their hotel...my favorite spots are Seasons at the Four Seasons, The Lafayette in The Hay-Adams, and Café du Parc in The Willard Intercontinental. However, if I'm with friends or entertaining a client late night and just want some great food and conversation, there is no better place in DC than Steak-n-Egg diner (in the upper NW). Though there is outside seating if the weather is nice, the restaurant itself is a 12-seat counter and is open 24 hours a day every day. If you're they're after midnight, you'll see people in business attire eating next to late-night revelers eating next to cops. It's a melting pot and a lot of fun.

What are you doing at:

6:00 AM – If I'm being lazy, I'm sleeping. If I'm good to myself, I'm just waking up, asking Alexa for my daily run-down, and heading to the gym so that I can get back and say goodbye to my kids before they go off to school. Of course, several times a month I may be headed to the airport around then to make an early flight.

10:00 AM – This is prime time for meetings or calls. There is a lot of time beforehand to read and prepare, and this is the time most clients are also coming out of their internal morning meetings and daily prep discussions, so they are ready to interact and collaborate with me and my team externally.

12:00 PM – Favorite Power Lunch spot/meal?

Big formal "power" lunches aren't as popular with clients as they once were, but a few of my favorite spots are Founding Farmers, the Four Seasons’ Bourbon Steak, and Bistro Bis. Typically, however, I find clients would rather grab a salad or sandwich and talk at their desk. If it's my choice, one of my favorite meals is Vietnamese Pho soup and there are dozens of choices scattered around the city. My favorite is Pho 14 across from the Van Ness Metro.

7:00 PM – I'm either at a kids sports practice or at home eating with them. On occasion, I'll schedule calls for after dinner, but I try not to.

11:00 PM – Hopefully, I'm in bed reading or watching a C-SPAN book discussion. I try to shut it all off by 11:30, but I'm not always successful.

What drink do you need to get through the day and at the end (and how many)?

I love my 10:00 AM 5-hour Energy shot – mostly because of all the negative attention it attracts ("You drink those??"). And while I'm not a guy who comes home from work and cracks a beer or makes a martini, if I'm out socially and drinking is a "feature of the night," I can drink Tito's & Soda like their sodas.

Most used App/Favorite Instagram Account?

Apps – Aside from the business apps like Gmail, Slack and Word, my most used personal apps are Fitbit, Podcasts and my camera.

Instagram – @trefoilfarm (my neice's page for her horse jumping career) and @loveinsixlines (a friend's new art page).

What should everyone try at least once?

Seriously? Walking in someone else's shoes... People need to give each other a break – especially when it comes to our hyper-political polarization. On a less serious note, I recently went parasailing with my children and it was really incredible (and safe) and I recommend everyone try it.

Where do you enjoy getting lost?

I love being alone and out with my dog in Rock Creek, but I hate being lost. I'm not someone that drives around trying to find something on my own. I take no pride in wrong answers. If I can identify someone who knows what I need to know, then I'll seek them out and ask to learn.