Search

NativeAdVantage 10-Q2BA:

(10 Questions 2B Answered)

What do you do best?
What makes you the best?
Biggest success?
What are your aspirations?
Most challenging moment?
Favorite Motto?
Favorite People?
Favorite Places?
Favorite Products?
Current Passions?


Featured NativeAdVantage:

Andy Weir: Author of "The Martian"

John Philipson: VP, Six Senses Resorts

Tom Sito: Chair of Animation, USC Film School

Elizabeth Wynn: Broker, Sotheby's RE

Leonard Greenhalgh: Professor, Tuck-Darmouth)

Ryan Blair: NY Times Best Selling Author/Entrepreneur

 

Featured NativeAdVice:

Shai Reshef: Founder of University of the People

Paul D'Arcy: SVP of Indeed

Susan Hatje: GM of Mandarin Oriental, NY

Dan Laufer: Co-Founder of RentLingo

Hilary Laney: President of Tri-Digital

Greg Marsh: Co-Founder of onefinestay

Omar Qari: Co-Founder of Abacus

Gabriell Weinberg: Founder of DuckDuckGo

Stacy Rauen: E-I-C of Hospitality Design Mag

Jon Gray: CRO of HomeAway

Joe Speiser: Co-Founder of LittleThings.com

Ben McKean: Co-Founder of HungryRoot

John Boiler: Founder/CEO of 72andSunny

Wayne Pacelle: CEO of The Humane Society of the US

Tom Guay: GM at The Sagamore Resort

Dr. Alejandro Junger: Founder of The Clean Program

Rob Flaherty: CEO of Ketchum

Neil Thanedar: Founder/CEO of LabDoor

Andy Grinsfelder: VP of Sales/Marketing, Delaware North Resorts

Laura Frerer-Schmidt: VP/Publisher of Women's Health

Avi Steinlauf: CEO of Edmunds.com

Kathy Bloomgarden: CEO of Ruder Finn

Gabriel Flateman: Co-Founder/CTO of Casper

Mark Bartels: CEO of StumbleUpon

Bill Hagelstein: President/CEO of RPA

Adam Singolda: Founder/CEO of Taboola

Jonathan Plutzik: Proprietor of The Betsy-South Beach

Jessica Scorpio: Founder/VP of Marketing at GetAround

Ralph McRae: CEO of Leading Brands

Warren Berger: Bestselling Author

Liz Kaplow: Founder/CEO of Kaplow Communications

Dave Girouard: Founder/CEO of UpStart

Dave Asprey: Founder of BullectProof Executive

Douglas C. Smith: President of EDSA

Val Difebo: CEO of Deutsch NY

Guido Polito: CEO of Baglioni Hotels

Doyle Graham, Jr.: CEO of Valencia Group

Oscar Farinetti: Founder of Eataly

Angelo Sotira: CEO of DeviantART

Ali Khwaja: CFO of Safecharge

Zach Erdem: Proprietor of 75 Main

Jim Beley: GM of The Umstead Hotel

Alexis Gelburd-Kimler: Proprietor of West Bridge

Elie Georges: Proprietor of Hotel San Regis

Kalen Caughey: Founder o VOKE Tab

Michael Friedenberg: CEO of IDG

Donna Karan: Founder of DKNY

Edward Nardoza: Editor-in-Chief of WWD

Scott Dadich: Editor-in-Chief of Wired

Rhona Murphy: Former CEO of The Daily Beast

David J. Pecker: CEO of American Media

Lilian Roten: VP of Swissotel Hotels

Kenny Dichter: Founder/CEO of Wheels Up

Joshua Tetrick: Founder/CEO of Hampton Creek

Paul James: Global Brand Leader of The Luxury Collection

Dr. James Wagner: President of Emory University

Amy Thompson: President of ATM Artists & Management

Neil Gillis: President of Round Hill Music

Brett Matteson: President of Columbia Hospitality

Jonathan Reckford: CEO of Habitat For Humanity

Phil Harrison: President/CEO of Perkins+Will

Chef Bill Telepan

Tony Horton: Founder of P90X

Beth Weissenberger: Co-Founder of The Handel Group

Michael Fertik: Founder/CEO of Reputation.com

Dana Cowin: Editor-in-Chief of Food & Wine

Bob Proctor: Chairman of Proctor/Gallagher Institute

Dennis Turcinovic: Owner of Delmonicos

Vittorio Assaf: Co-Founder of Serafina Restaurant Group

Shafqat Islam: Co-Founder of Newscred

Matt Williams: CEO of The Martin Agency

Bruce Rogers: Executive Chef at Hale & Hearty

Caleb Merkl: Co-Founder of Maple

Candy Argondizza: VP of Culinary at ICC

Neil Sazant: President of The Sagamore

Matt Straz: Founder/CEO of Namely

Terry Couglin: Managing Partner of Marta/Maialino

Andrei Cherny: Co-Founder/CEO of Aspiration

Ronen Nissenbaum: Managing Director of Waldorf Astoria NY

Patrick Godfrey: President of Godfrey Q

Sarah Berman: Founder/President of The Berman Group

Michael Schwartz: Owner of Genuine Hospitality Group

Stephan Aarstol: Founder/CEO of Tower Paddle Boards

Peter Shaindlin: COO of Halekulani Corp.

August Cardona: Founder/CEO of Epicurean Group

Nick Kenner: Co-Founder of Just Salad

« Kamila Gornia: Founder, the Heart Behind Hustle movement | Main | Christina Beck: Director, Writer & Actress »
Tuesday
Oct162018

Chef Phuong Tran: Executive Chef, Croft Alley at The Standard

Phuong Tran is Executive Chef of Croft Alley at The Standard

What do you love most about your city, LA?

What I love most is the racial and cultural diversity of Los Angeles -- there are so many different experiences that all impact how we engage, eat and live together. Observing the anthropological way of how we all interact with one another from different backgrounds is quite a study in human behavior.

Favorite breakfast meal and restaurant?

While I'm fasting in the mornings currently, I usually enjoy having eggs in all forms in the morning. When I do break from the fasting, I go to this small mom and pop cafe called CJ’s that serve diner style coffee and straight-forward breakfast with Latin flavors. It’s my favorite in that it speaks to the community and has lasted close to 30 years in an ever-changing restaurant landscape.

What are you doing at:

6:00 AM - Starting my pour over coffee - it’s an entire ritual with the scale to measure out the coffee grounds and ratio of water.

10:00 AM - I’m at the Melrose Place Croft Alley catching up with the staff and often times will demo a knife skill or prepare for the day. After, I'll make my way to The Standard, Hollywood.

12:00 PM - Favorite Power Lunch spot/meal?

I’ve been practicing vegetarianism for some time now so I take my lunch at work. I’ll prepare a salad or a vegetable plate -- all afternoon meetings have been over coffee or tea.

7:00 PM - Now I begin to plan my own dinner as well. I fall victim to cooking a simple meal (2 pots or less), but I’m usually eating out and trying other restaurants. I vary where I go for dinner so much because it becomes my research and development.

11:00 PM - Although this is down time, I’m constantly engaged with what’s happening. I’m on the internet getting inspiration or catching up on reading materials.

Your post-work drink of choice? A smooth Bourbon over a few cubes and a hot tea on most nights.

Favorite Instagram account for inspiration?

TheAcademyNewYork

What should everyone try at least once?

Going vegetarian for as long as one can. The industry needs to move away from meat- based diets to more sustainable foods. One can do this gradually.

Where do you enjoy getting lost?

Just got back from a permaculture in the jungles of Columbia -- would love to get lost again there.

Dish credit: Liz Barclay. Headshot credit: Croft Alley at The Standard.